Manager of Paid Search

As the Manager of Paid Search at Community Choice Financial® Family of Brands, you are responsible for driving customer acquisition and revenue growth through the strategic management and optimization of paid search marketing programs. This player-coach role combines hands-on ownership of large-scale paid search campaigns with leadership of a Paid Search Specialist. The ideal candidate brings deep expertise in paid search strategy, campaign execution, bidding, audience targeting, analytics, and performance optimization, along with the ability to develop talent and influence business outcomes through data-driven decision making.

As the Manager of Paid Search at Community Choice Financial® Family of Brands, you are responsible for driving customer acquisition and revenue growth through the strategic management and optimization of paid search marketing programs. This player-coach role combines hands-on ownership of large-scale paid search campaigns with leadership of a Paid Search Specialist. The ideal candidate brings deep expertise in paid search strategy, campaign execution, bidding, audience targeting, analytics, and performance optimization, along with the ability to develop talent and influence business outcomes through data-driven decision making.

• Uncapped Flexible Paid Time Off.
• Paid on-the-job training and a comprehensive new hire program.
• Access to a robust learning management system, full of e-learning modules to help boost your professional and personal development.
• Performance-based career advancement.
• Educational Reimbursement Program.
• Multiple coverage choices for medical insurance, all include telemedicine and medical spending account options (HSA/FSA).
• Traditional 401(k) and Roth 401(k) Retirement plan with a generous Company match program.
• Company-Sponsored Life and AD&D Insurance.
• Basic and Enhanced Voluntary benefits so you may choose the right coverage at the right price for you and your family. Plans include dental, vision, short-term and long-term disability plans, supplemental life and AD&D insurance, accident, critical illness, hospital indemnity,  protection, legal services program, and pet insurance.
• Free access to mental health resources, life coaching, and more for you and your family members through our Employee Assistance Program.
• Free access to exclusive discounts from nationwide and local retailers through our Discount Marketplace.
• A relaxed, business casual dress code that includes jeans and sneakers!
• Based on current benefit offering, which is subject to change with or without notice. Certain benefits are subject to the terms and conditions of the governing plan documents which should be consulted for additional details and eligibility requirements.

• Paid Search Strategy & Execution
• Own the planning, execution, optimization, and performance of paid search campaigns across Google Ads, Microsoft Ads, and other search platforms
• Develop acquisition strategies that drive qualified traffic, customer growth, and profitability
• Manage substantial budgets while achieving efficiency and ROI targets
• Lead keyword strategy, audience segmentation, bidding approaches, ad copy testing, landing page recommendations, and campaign structure improvements
• Continuously optimize campaigns based on performance data, competitive insights, and market trends
• Identify opportunities to scale volume while maintaining efficiency targets
• Partner with analytics, CRM, merchandising, and creative teams to improve campaign effectiveness and customer acquisition outcomes
• Performance Analysis & Reporting
• Work with necessary stakeholders to build and validate reports and dashboards to effectively measure…