Senior Product Marketing Manager, Platform

About:

• Independently lead monthly releases and quarterly go-to-market launches for Platform Services offerings, including complex, high-stakes releases, from strategy through execution.
• Build a strategic GTM plan for each release in close collaboration with Product Management, Partners, Marketing, Enablement, Pricing & Packaging, Sales, and Post-Sales teams.
• Build deep expertise in the Outreach AI Revenue Platform and its best practices to become a trusted product and customer subject matter expert.
• Collaborate with the Partner team to identify strategic partner integration and co-marketing opportunities.
• Analyze the competitive landscape and develop value propositions, positioning, and messaging that clearly articulate Outreach's differentiators and gaps across Platform features and integrations.
• Deliver a launch content package for each release that equips Marketing, Sales, Partners, and Customer teams to take the offering to market.
• Share customer feedback with Product and leadership to inform roadmap priorities and recommendations.

• 6+ years of enterprise platform software experience focused on a highly technical product area that includes governance, interoperability, security, and integration.
• Expertise in defining and executing go-to-market strategies and in the core craft of product marketing, including messaging and positioning, market enablement for GTM teams, customer and event presentations, product launches, and event content.
• Curiosity about AI and a record of learning and adapting quickly, including experimenting with AI tools to improve how you research, create, and launch, and sharing what works with your team.
• Proven ability to influence and align stakeholders, including without direct authority, and to bring a data-informed perspective to decision-making.
• Ability to tell clear, compelling, value-based stories that communicate complex information persuasively and with empathy to diverse audiences.
• Ability to see the big picture and dig into the details, bringing clarity to complexity and turning plans into action.
• Comfort moving quickly and adapting to change, with the curiosity to ask questions and challenge the status quo, and a focus on outcomes for the business, the team, and the customer.

Pay range: $135K - $150K

• Flexible time off
• 401k to help you save for the future
• Generous medical, dental, and vision coverage for full-time employees and their dependents
• A parental leave program that includes options for a paid night nurse, and a gradual return to work
• Infertility/assisted reproductive services benefit
• Employee referral bonuses to encourage the addition of great new people to the team
• Snacks and beverages in the Office, along with fun events to celebrate
• Diversity and inclusion programs that promote employee resource groups like Outreach Women's Network, Latinx community, Outreach Black Connection, AAPI community, Pride/LGBTQIA+, Gender+, Disability Community, and Veterans/Military

Outreach is the leading sales execution platform that helps market-facing teams efficiently create and predictably close more pipeline.