Field Market Manager

Western Spirits Beverage Company Pay Range

This range is provided by Western Spirits Beverage Company. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

$65,000.00/yr - $75,000.00/yr

IMPORTANT:
We are only looking for candidates in the Jacksonville/ Pensacola, Florida area

The Field Market Manager position is a specialist who will develop a designated territory for new and existing product offerings. The primary focus is on building key retail and on‑premise channels while merchandising, staff training, and conducting consumer tastings. The role works with distributor sales teams to drive distribution and sell‑thru of our products.

• Foster relationships with distributor reps, managers, and merchandisers.
• Conduct sales seminars at distributor sales meetings.
• Train distributor sales teams on product knowledge and sales techniques for on‑premise, off‑premise, and chain accounts.
• Sell new and expanded distribution to off‑premise and/or on‑premise accounts.
• Target designated account lists individually and in partnership with distributors to maximize distribution, shelf presence, displays, cold box, and secondary locations.
• Utilize iDig and Karma to plan, record, and follow up with sales calls and business planning.
• Merchandise each account in accordance with brand standards set forth by WSBC.
• Conduct store‑level tastings, on‑premise seminars, and participate in event marketing opportunities to drive velocity for brands.
• Spend 80‑90% of the time in the market calling on accounts.
• Build and maintain relationships with key accounts to increase distribution and drive brand volume.
• Serve as a Brand Ambassador for the portfolio in the marketplace.
• Preplan weeks and days in advance to execute the sales plan.
• Keep all POS up to date, organized, and available daily for each retail visit.
• Execute sales strategies and plans for the assigned area, considering market conditions, distributor alignment, and competition.
• Other duties as assigned.

• Excellent verbal and written communication skills.
• Excellent interpersonal skills.
• Excellent sales, negotiation, and customer service skills.
• Excellent organizational skills and attention to detail.
• Excellent time‑management skills with a proven ability to meet deadlines.
• Strong analytical and problem‑solving skills.
• Strong supervisory and leadership skills.
• Ability to prioritize tasks and delegate when appropriate.
• Ability to provide honest and constructive feedback.
• Ability to have difficult conversations when needed.
• Ability to function well in a high‑paced and at times stressful environment.
• Excellent situational awareness.
• Ability to make decisions quickly and change direction when needed.
• Proficient with Microsoft Office Suite or related software.

• Valid driver’s license.
• Minimum age 21 years.
• 1‑5 years related experience required.

• Regular short/long distance driving to customers and vendors.
• Must be able to lift up to 50 lbs at times to merchandise products.
• Occasional overnight short/long distance travel to out‑of‑state crew drives, customers, or meetings.

Mid‑Senior level

Full‑time

Sales and Business Development

Beverage Manufacturing

Jacksonville, FL / Pensacola, FL