Marketing Director - WFO
Marketing Director - Jakarta areas - WFO ()
Proven track record in brand strategy and development as well as consumer research.
Develop and execute brand strategies that strengthen market position and drive business growth.
Lead the brand development processes.
Conduct and oversee consumer research, market analysis, and competitive benchmarking to inform strategic decisions.
Translate consumer insights into actionable marketing plans and campaigns.
Lead and mentor the marketing team, ensuring high performance and alignment with company goals.
Collaborate with product, sales, and business development teams to drive brand visibility and customer engagement.
Monitor and report on marketing performance metrics, ensuring continuous improvement.
Build strong relationships with agencies, partners, and external stakeholders to execute impactful campaigns.
Job Requirements- Bachelor’s degree or above.
- Experienced with strong focus on brand building and strategy.
- Proven track record in developing and executing brand strategies that drive growth, awareness, and consumer engagement.
- Strong expertise in consumer research, market insights, and competitive analysis to guide brand decisions.
- Demonstrated ability to lead cross‑functional teams and collaborate with sales, product development, and marketing teams.
- Hands‑on experience managing brand portfolios, product launches, and integrated marketing campaigns.
- Strong leadership, communication, and stakeholder management skills.
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