Senior User Acquisition Manager

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Pure is a global dating app committed to bringing honesty and fun into the dating world. We believe that dating is more than just swiping – it’s a bold and playful journey where real connections come first.

Are you excited about scaling paid growth and turning performance data into sustainable acquisition strategies? We’re looking for a Senior User Acquisition Manager to join Pure and take ownership of our paid acquisition efforts.

As a Senior User Acquisition Manager
, you’ll work closely with Creative, Product, and Analytics teams to scale user growth through paid channels, combining hands‑on execution with strong analytical thinking.

• 4+ years of experience in user acquisition or performance marketing
• Proven ability to own results end to end in a fast‑moving environment
• Strong sense of ownership and accountability for growth outcomes
• Comfortable working with NSFW content and dating‑related traffic sources

• Hands‑on experience with Meta, Tik Tok, Snapchat, Apple Search Ads, or native networks
• Experience managing $500K–$1M+ monthly paid media budgets
• Strong analytical skills using Appsflyer, GAioned, CAPI, and attribution tools
• Understanding of mobile funnels, retention, and subscription models

• Experience with subscription‑based products and advanced CAC/LTV modeling
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• Exposure to DSPs or programmatic buying environments
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• Background in dating, iGaming, telehealth, or other subscription based verticals.
• Proven track record of scaling UA for mobile apps in growth‑stage companies.

• Paid Acquisition Ownership: Own and scale 1–2 paid channels, managing strategy, execution, optimization, and budget growth.
• Testing & Optimization: Run fast‑paced testing across creatives, audiences, placements, and formats to improve efficiency and scale.
• Performance Analysis: Monitor and analyze CAC, ROAS, retention, and LTV to guide daily decisions and long‑term strategy.
• Creative & Funnel Optimization: Define creative directions and work with content and product teams to improve landing pages and conversion.
• Channel Expansion & Partnerships: Test new channels and formats, manage media partnerships, and adapt to platform changes.

• Yearly performance bonus
• Opportunity to work on a product in the growth stage
• Yearly education budget
• Multinational and diverse workplace

At Pure, we are anything but boring. Join us on a mission to make dating more exciting for everyone!

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