Founders Associate

WHAT WE DO

At Joy_
, we believe gifting should feel personal, playful, and full of surprise – basically everything today’s gift cards are not. We're here to reimagine gifting for the modern world, turning it from a transactional experience into a token of love – customizable, meaningful, and radically flexible.

Our universal gift card can be personalized endlessly and redeemed for every product in every online store. That means one gift card = the whole internet
. From boutique ceramics in Berlin to rice cookers in Korea – every wish is just a click away.

But we're not stopping there. We're not building just a gift card, or even just a tech solution. We're building the gifting backbone of e-commerce – a product concierge that turns intent into instant access. Backed by industry experts and angel investors, we’ve raised our Pre-Seed round and are growing fast – now with you.

WHY THIS ROLE IS TRULY DIFFERENT

Most jobs offer exposure. This one offers ownership
.

You won't be a cog in the machine. You’ll be the engine. As one of the first hires
, you’ll work directly with our co-founders to shape a brand with the potential to redefine an entire market. What we offer is a greenfield opportunity – a chance to build something enduring, delightful, and impactful from the ground up.

In a nutshell:
You become the right hand of our co-founders for Sales & Marketing - learning how to build channels from scratch and running them hands-on.

• Be a strategic sparring partner
  : from ideation to implementation, you’ll help drive key initiatives across the company.
• Lead projects end-to-end in Sales & Marketing, like building and scaling new channels one-by-one (e.g., paid social, content, outbound, partnerships,… ) - from first tests to repeatable playbooks.
• Act as a brand architect
  : contribute to shaping a gifting experience and consumer brand unlike any other.
• Build AI-enabled processes and operations.
• Take creative ownership
  : from storytelling to visuals, your ideas and instincts matter here.
• Build the future of gifting using AI tools, design thinking
  , and raw curiosity.

We don't care where you come from. We care where you’re going – and how fast you’re learning.

What we’re really looking for:

• Insane agency and ownership
  : you thrive in ambiguity and turn chaos into clarity.
• Creative confidence
  : you can write a script, sketch a campaign, and build a notion doc in the same hour.
• Affinity for aesthetics and design
  : you have an eye for what feels right and makes people smile.
• AI-savviness
  : from content creation to automation, you explore tools that give you superpowers.
• Experience in fast-paced environments (startups, agencies, or your own side hustle) is a big bonus – not a requirement.
• Fluency in German and English is a must.

What's in it for you?

• 🌱 Ownership
  :
  You’ll own projects that matter – not just assist on them.
• 🚀 Growth
  :
  Build skills in strategy, brand, ops, and AI – and grow with us.
• 💡 Autonomy
  :
  Remote-first setup with the freedom to work when and how you want.
• 🎁 Meaningful equity – we want you to win with us.
• 🛍️ Real Impact
  :
  See your work live in campaigns, product, and customer touchpoints – fast.

HOW WE THINK

We think like caring jesters – joyful, kind, clever. We challenge the status quo by staying light on our feet and bold in our ambition. Our compass?

Aesthetics. Efficiency. Joy.

We believe gifting is about delight – and delight comes from design, thoughtfulness, and a little magic. That’s the experience we’re building: not just easy, but enchanting.