Product Marketing Manager - Validation Business

3 days ago Be among the first 25 applicants

P2P.org is the largest institutional staking provider with a TVL of over $10B and a market share exceeding 20% in restaking. We are continually focused on researching and improving our infrastructure to extract maximum APR while enhancing security. For instance, in ETH and SOL, our NRR is on average 10% higher than the market, and in DOT, it’s 20% higher. We also place significant focus and resources on launching new networks such as TON, Avail, Monad, Babylon, Story, Berachain, and others, along with yield products.

From restaking, where we are the largest operator with a 20+% market share, to yield aggregators on stable coins, our clients include Bit Go, Copper, , Ledger, ByBit, Bitget, OKX, HTX, Bitvavo, SBI, and others, who choose us for our client‑centric approach and extensive product line from unified API to widgets and custom dApps. We are also actively expanding our product line, exploring RWA, data, yield, and service products for banks, exchanges, custodians, and wallets.

P2P.org unites talented individuals globally.

We’re hiring a Product Marketing Manager to lead go‑to‑market and lifecycle marketing for our Validation Business, including staking, restaking, validator operations, and related infrastructure products. In this role, you’ll translate technical performance into marketable value, crafting campaigns that resonate with DeFi power users, DAO contributors, ecosystem foundations, and infrastructure partners. You’ll collaborate closely with product, engineering, and ecosystem teams to scale our validator presence across Ethereum, Cosmos, Polkadot, and beyond.

You’ll report directly to the Head of Marketing and act as a strategic owner of messaging, market positioning, and adoption campaigns for one of P2P’s most critical product lines. If you thrive at the intersection of technical depth, strategic storytelling, and user growth, this role is for you.

• Own go‑to‑market strategy for staking, restaking, and validator‑related products across Ethereum, Cosmos, Polkadot, and new L1s.
• Shape and execute multi‑channel campaigns to drive adoption of P2P.org’s validator services among retail users, DAOs, custodians, and wallets.
• Partner with Product and Ecosystem teams to craft differentiated narratives that showcase P2P’s performance, reliability, and unique value in validation.
• Create compelling marketing assets: landing pages, docs, pitch decks, social content, case studies, and deep‑dive explainers.
• Support network launches and co‑marketing efforts with leading blockchain foundations and restaking protocols (e.g. Eigen Layer, Symbiotic).
• Use market research, user feedback, and on‑chain data to inform messaging, product‑market fit, and campaign optimization.
• Track and own KPIs across awareness, engagement, adoption, and loyalty within the validation ecosystem.

• 8+ years of total experience, including 5+ years in product or growth marketing at a B2B tech, fintech, or Web3 company.
• Deep understanding of staking, validator infrastructure, and emerging restaking mechanisms (e.g. Eigen Layer, AVS, LSTs).
• Experience launching and scaling technical products with developer, institutional, or power user audiences.
• Exceptional storytelling and writing skills — you can break down complex infra into crisp, compelling messaging.
• Hands‑on campaign experience: lifecycle, content, product launches, community engagement, and B2B co‑marketing.
• Strong analytical thinking; you’re comfortable owning dashboards and adjusting based on metrics.
• A collaborative mindset with experience working cross‑functionally with product, BD, engineering, and design teams.
• Fluent in English.

• Fully remote
• Full‑time contractor (Indefinite‑term Consultancy Agreement)
• Competitive salary level in $ (we can also pay in crypto)
• Paid vacation and sick leave
• Well‑being program
• Mental Health care program
• Compensation for education, including foreign language & professional growth courses
• Equipment & co‑working reimbursement program
• Overseas conferences, community immersion

P2P.org is committed to providing equal opportunities. All applicants will be considered without regard to race, color, national origin, religion, sex, sexual orientation, gender identity, veteran status, or disability.

Mid‑Senior level

Full‑time

Marketing and Sales

IT Services and IT Consulting