Copywriter​/Marketing Assistant

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Marketing & Branding

Harry S Truman Building – 301 W. High Street, Jefferson City, MO

(Public Relations Specialist)

Missouri One Start Division

Marketing & Branding

Harry S Truman Building – 301 W. High Street, Jefferson City, MO

SALARY : $45,000 - $49,000

(based upon education and experience)

Why You’ll Love This Position

Missouri One Start is top-ranked for Customized Training in the U.S. and we’re looking for a teammate to tell our story of success across blogs, social media, trade publications, and our internal documents. You’ll work on a small team that sets high bars and strives to be the best. If you have the drive and creative energy to turn research and data into engaging content, this job may be for you.

As a member of our team, you’ll receive health insurance, annual leave, sick leave, 13 holidays a year, a dedicated pension plan, and more.

Missouri One Start is a division of the Department of Economic Development (DED) and we operate under the values of exceptional service, collaborative teams, creative solutions, responsible actions, and honest communications. All of this comes together under our department’s mission to help Missourians prosper. Missouri One Start’s role is to train and upskill Missouri’s workforce. Being well-trained gives employees the knowledge to thrive in their job which is integral to employee and business success.

• How you’ll support our team:
• Learn and understand the Division’s services, brand, and how it stands apart from national competitors
• Follow our established brand guidelines and copywriting style guide
• Write B2B social media posts, white papers, case studies, thought leadership, and presentations that showcase our team’s expertise, and the success of our training programs.
• Research and write about trends and subject matter relevant to our Division’s mission
• Support our graphic designer by providing data and copy for animations, infographics, multi-page documents, one-sheets, and web pages
• Keep jobs on task by using project management software (Asana) to organize content creation, specs and deadlines in a highly matrixed environment
• Plan, create and schedule content, and provide analytics for our social media channels
• Create PowerPoint reports with a variety of analytics or data points
• Compile, format, or edit a variety of documents for the Marketing Manager and Department Director
• Identify marketing trends and key opportunities for brand promotion

• Successful candidates should have the following:
• Professional experience in copywriting
• Proven ability to use research and data to find the story and create B2B blog posts, case studies, and thought leadership (please attach two writing samples to your resume in order to be considered)
• High level of attention to detail in all aspects of work
• Ability to learn and follow style guides
• Proven success working in a deadline-driven environment
• Professional demeanor in person and via Teams/Zoom/Web Ex
• Experience using Asana, Trello, Hub Spot or similar to manage projects
• B2B or B2C professional experience with digital marketing, social media channels, tactics, and metrics
• B2B or B2C professional experience with Hootsuite, Sprout, Canva, or similar
• Proficiency with the Microsoft Office Suite (Outlook, Word, Excel, PPT)
• Experience in account service or administrative office organization tasks
• Ability to work effectively within a team and independently
• A mindset of continuous learning with a desire to stay on top of changes in the world of marketing
• Basic understanding of GA4 is preferred but not required

• Five years of experience as a content creator, copywriter, a journalist. This can be obtained through a combination of work experience and completion of a Bachelor's degree in communications, journalism, marketing, or a related field.