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SEO Digital Marketing

SEO Manager – Gaming, Betting Gambling – Market related

Job in Johannesburg, 2000, South Africa
Listing for: Initiate International
Full Time position
Listed on 2026-01-25
Job specializations:
  • IT/Tech
    SEO, Digital Marketing
Job Description & How to Apply Below
Position: SEO Manager – Gaming, Betting, & Gambling job – Market related salary

A leading land based operator is expanding portfolios and they have exciting opportunities in their brand new iGaming venture. They have an amazing new job opportunity for a SEO Manager to join their team in Johannesburg . You will be responsible for delivering the on-site and off-site SEO strategy. This is a unique opportunity to join a growing team and build on your experience both within SEO and marketing as a whole.

Your key job responsibilities as the SEO Manager in Johannesburg will include:

  • Be the subject matter expert on all SEO topics, including site structure, internal linking, crawlability, content, meta tags, redirects, sitemaps and site speed
  • Grow natural search traffic from search engines through on-site SEO best practice, link building and commissioning content for the website
  • Own the SEO development roadmap of individual websites within the firm
  • Competitive analysis and insights leveraging tools
  • Work collaboratively across teams to drive SEO requirements through from ideation to release
  • Perform ongoing keyword discovery, expansion and optimisation
  • Work with content teams to drive SEO in content creation and content programming
  • Manage a suite of SEO tools to monitor and report on channel performance

    • Requirements for this SEO Manager job in Johannesburg :

  • 3+ years’ experience in a similar role
  • Strong track-record of in-house technical SEO and collaborating across departments (content experience is desirable, but not essential)
  • Experience in iGaming
  • Familiarity with relevant tools (e.g. Screaming Frog, SEMrush, Ahrefs) and web analytics tools (e.g. Adobe Analytics, Google Analytics)
  • Experience with large data analysis across multiple tools and/or data sets (SQL, Big Query, Tableau)
  • Smart, hard-working, detail-oriented, organised, and motivated individual
  • Passion for technology, marketing and its influence on consumer behaviour
    • Note that applications are not being accepted from your jurisdiction for this job currently via this jobsite. Candidate preferences are the decision of the Employer or Recruiting Agent, and are controlled by them alone.
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