Senior Manager, Marketing Technology

Job Description

Make an impact with NTT DATA
Join a company that is pushing the boundaries of what is possible. We are renowned for our technical excellence and leading innovations, and for making a difference to our clients and society. Our workplace embraces diversity and inclusion – it’s a place where you can grow, belong and thrive.

Your day at NTT DATA

We are looking for a marketing professional to join the marketing technology center of excellence team to help the NTT DATA marketing organization continue to scale in various marketing technologies including MRM (Marketing Resource Management), SEO (Search Engine Optimization), website translation and employee advocacy, social media platforms and others. As the Senior Manager Marketing Technology, you will play a critical role in building a global Mar Tech stack with centralized platforms for regional use.

This approach will enable faster time to market, asset and campaign re-use and best practices.

The Senior Manager Marketing Technology will join the center of excellence team to help the broader NTT DATA marketing organization to scale in various marketing technologies including MRM (Marketing Resource Management), SEO (Search Engine Optimization), website translation and employee advocacy, social media platforms and others. The Senior Manager Marketing Technology will play a critical role in building a global Mar Tech stack with centralized platforms for regional use to execute marketing that resonates most with our clients.

This approach will enable faster time to market, asset and campaign re-use and best practices.

What you'll be doing

Responsibilities

Act as product owner of MRM (Marketing Resource Management), SEO (Search Engine Optimization), website translation and employee advocacy, social media platforms and others and as the primary point of contact for the applications – including staying abreast of application features both upcoming and existing.

Lead the evaluation and rationalization of current, similar applications to select one for standardization.

Work with cross-functional teams and marketing platform stakeholders across NTT DATA globally:
Interact and collaborate regularly with IT, Enterprise Architecture, marketing stakeholders, business analysts and project management.

Develop business cases with input of team members and stakeholders.

Support identifying total cost of ownership, gathering business requirements and score applications.

Maintain and identify integration platform owners, foster and build relationships with regional platform users.

Lead the rollout of the chosen application, using change management skills to ensure application adoption through clear and transparent communication.

Develop training plans and working closely with the Mar Tech Best Practices and Governance role to ensure standards are established for global use.

Qualifications

Experience with managing various marketing technologies such as Wrike & Magnetic, Adobe Work Front, Bright Edge, SEM Rush and various website translation platforms such as Smartling, DeepL, Transperfect.

A client-first attitude toward your internal stakeholders and exceptional communication and relationship skills.

A strong understanding of operational requirements of MRM platforms.

A willingness and ability to learn on the job from key stakeholders where direct knowledge may lack.

Strong project management skills and attention to detail.

Strong process orientation -- able to analyze tasks and execute in collaboration cross-functional teams and stakeholders.

Proactive, self-motivated and able to work effectively with teams to develop new processes.

Experience developing business cases and participating in gathering business requirements.

Requirements

8-10 years relevant experience.

Undergraduate degree or equivalent combination of education and work experience.

Experience with either Wrike & Magnetic or Adobe Workfront.

Advanced level of verbal and written communication skills and ability to communicate to different levels within the organization (email, documentation, PowerPoint).

Workplace type:

Hybrid Working

About NTT DATA
NTT DATA is a $30+ billion trusted global innovator of business and…