Marketing Coordinator

About Us:

Bushbalm is The Bikini Line Skincare Experts, on a mission to be the go-to solution for ingrown hairs, dark spots, and razor bumps—everywhere on the body. We create effective, results-driven products that help people feel confident in their skin, from the bikini line to underarms and beyond.

Born in Ottawa, we’ve grown from a bold idea to one of the city’s most exciting startups—securing a deal on Dragons’ Den and ranking among Ottawa’s fastest-growing companies. With a powerhouse eCommerce presence, a rapidly expanding retail footprint, and a strong network of waxing professionals, we’re disrupting the skincare industry in a big way. At Bushbalm, you’ll join a fast-moving, passionate team where innovation, collaboration, and career growth go hand in hand.

If you're ready to make an impact, we’d love to meet you!

• Be part of a rapidly growing and innovative skincare brand making waves in the beauty industry.

• Work in a collaborative and fun environment that values creativity and fresh ideas.

• Gain strong opportunities for career growth and professional development.

• Help expand a brand that is available in Ulta Beauty locations nationwide and 15,000+ waxing salons.

We’re looking for a Marketing Coordinator to manage and grow relationships with Estheticians and professional waxing partners across North America. You’ll oversee all aspects of partner gifting, paid collaborations, and sampling initiatives with the Brand Marketing Manager to strengthen Bushbalm PROs visibility and trust within the professional hair removal community.
In this role, you’ll identify potential partners, coordinate gifting programs, manage monthly budgets for paid partnerships, and ensure every collaboration aligns with Bushbalm PROs brand values. You’ll also work closely with our PR agency and internal teams to coordinate product launches, track partnerships, and report on performance.

This position is ideal for someone who’s organized, relationship-driven, and passionate about connecting with professionals in the beauty and wellness space.

• Build and maintain strong relationships with estheticians, spas, and waxing professionals.

• Coordinate all partner gifting, including packaging, fulfillment, and delivery tracking.

• Help coordinate budget by tracking partnership spending — negotiating rates, confirming deliverables, creating contracts and tracking ROI with the Brand Marketing Manager.

• Vet and onboard new partners to ensure they align with Bushbalm PROs brand values and audience.

• Maintain a professional partner database and gifting list for ongoing campaigns and product launches.

• Collaborate with the PR agency to fulfill sample requests and manage product seeding for media and professional partners.

• Support new product launches by managing outreach, gifting, and partner activation plans.

• Track and report on partnership performance, including engagement, conversions, and brand awareness metrics.

• Collaborate cross-functionally with the marketing and creative teams to align on campaign timing, product priorities, and storytelling.

• Monitor Archive daily to identify new partnership opportunities and potential collaborators.

• Set up and track all gifted and paid campaign efforts in Archive, ensuring accurate partner and performance records.

• Stay up to date on industry trends, competitor activity, and emerging voices in the professional hair removal industry.

• Support Brand Manager to ideate on campaigns and key seasonal events for the professional program that expands awareness and encourages account creations.

• Write and support copy needs for Bushbalm PRO partnerships, including partner communications, blog content, campaign messaging, and other written assets required to support professional initiatives.

• Support the planning, coordination, and execution of Bushbalm PRO events in collaboration with the Brand Manager, including partner events, trade shows, pop-ups, and educational experiences — assisting with logistics, timelines, partner coordination, and post-event follow-up.

• 1–2 years of experience in partnerships, influencer marketing, PR, or coordination — ideally within…