General Manager

About TOCA Soccer

At TOCA, we are passionate about people and the power of sport. We believe in creating an environment that becomes the "third home" for our guests — where they learn, where they live, and where TOCA becomes the place where they play. Whether they’re kicking a soccer ball for the first time, focused on finding their best, or rediscovering their passion for the game, we are here to support and guide them every step along the way.

Everyone deserves the opportunity to experience the joy and fulfillment that sports can bring, regardless of background and skill levels. Our ultimate goal is to create a consistent and amazing experience for everyone who interacts with TOCA, whether it is our dedicated team members or esteemed guests.

What makes a TOCA Teammate?

• Play Hard
• Care Deeply
• Grow Together
• Strive for Excellence
• Create Awesome Experiences

Why You'll love being part of the TOCA Team:

• Competitive Pay, Benefits & monthly bonus plan
• Career Growth & Development
• Employee Assistance Program
• Active & Fit Membership
• Benefits Hub Discount Marketplace
• So many TOCA Perks we can't name all of them, but we'll try: 4 TOCA Training Sessions, 50% Off Classes, Free Pick/League Play, 1 Free Birthday Party, Food and Beverage Discount, and 2 Free Packages to share with your squad!

Job Title: General Manager

Location: Keller, TX

Report To: Regional Director of Operations

Hours

Required:

Candidates must be able to work evenings and weekends

Position Overview: Ready to lead the next wave of soccer innovation? We're on the hunt for a General Manager with grit to lead our cutting‑edge TOCA Soccer Training Facility. If you've got a passion for people, a love for sports, and the resourcefulness to make things happen, this is your moment. You’ll be the MVP in creating epic training experiences, keeping the vibe fresh, and smashing KPIs across the board.

This role is for the bold, driven, and those who thrive in a fast‑paced, people‑focused environment.

• Team up with the Regional Director of Operations to scout, recruit, and build a dream team. You're not just hiring; you're curating talent for the future.
• Coach, inspire, and lead your team, and foster a culture where every member feels valued and pumped to bring their A‑game.
• Get creative with team engagement—keep turnover low and energy high by building a work environment that’s all about growth, learning, and fun.

• Be the captain of our day‑to‑day operations, making sure the center is always on point—clean, and ready to impress.
• Lead a squad of coaches and front‑desk legends, creating a high‑energy, guest‑first atmosphere where everyone feels like an MVP.
• Stay on top of recruiting and scheduling, keeping the flow smooth for training sessions and guest needs.
• Design and implement maintenance protocols to keep the facility in top‑tier shape because we play hard and look good doing it.
• Drive a guest‑centric mindset, turning every experience into a raving fan by delivering next‑level service and addressing any concerns with leveraging the success routines.
• Track and crush KPIs—whether it's facility upkeep, guest satisfaction, or revenue growth, you're the playmaker.

• Ensure you deliver a great experience to new guests converting them at 60%.
• Collaborate with our sales and marketing wizards to launch initiatives that drive acquisition and retention.
• Take the field with your center and regional teams to make a splash in the community, hosting events and creating buzz.
• Be the face and voice of TOCA in the local soccer scene, connecting with community members and building partnerships that fuel growth.

• Live and breathe TOCA’s core values—excellence, grit, innovation, and community. Be the culture ambassador who makes these values come alive.
• Work with leadership to maintain a unified, high‑vibe culture that resonates throughout the facility, keeping staff engagement through the roof.

• 3-5 years of operations leadership experience—bonus points if it’s in sports, retail, or hospitality.
• You're a pro…