Sales Manager - Land Rover

Are you a driven automotive leader who knows how to build a team, develop talent, and deliver exceptional results? Land Rover Kelowna is looking for an experienced Sales Manager who is passionate about leadership, accountability, and creating an outstanding luxury customer experience.

We are looking for more than a manager who oversees the numbers. We want a hands-on leader who leads from the showroom floor, coaches their team to reach their full potential, and takes pride in building a culture of professionalism, teamwork, and continuous improvement.

If you thrive in a fast-paced environment, believe in leading by example, and understand what it takes to succeed in the luxury automotive market, we want to hear from you.

As Sales Manager, you will play a key role in leading the daily sales operation at Land Rover Kelowna. You will work alongside your team to create a consistent, customer-focused sales experience, develop sales professionals, maximize dealership performance, and ensure our standards are reflected in every customer interaction.

You will be responsible for turning sales strategies into action, establishing clear expectations, and creating an environment where people are motivated, accountable, and committed to success.

Provide daily leadership, coaching, and development to build a high-performing sales team.

Lead by example on the showroom floor and remain actively involved in customer interactions and live deals.

Establish clear expectations and hold team members accountable for their performance, processes, and professional standards.

Conduct regular training, performance reviews, and one-on-one coaching to support continuous improvement.

Monitor and improve key performance indicators, including sales volume, appointments, closing ratios, gross profit, and customer satisfaction.

Manage daily sales activities, deal flow, and follow-up to maximize opportunities.

Maintain a disciplined approach to CRM usage, work plans, and customer follow-up.

Analyze performance trends, identify opportunities, and implement action plans to achieve dealership objectives.

Ensure every customer receives a professional, personalized, and pressure-free luxury buying experience.

Lead by example in customer discovery, vehicle presentations, demonstration drives, negotiations, and vehicle deliveries.

Ensure internet leads are handled promptly, professionally, and personally, with a strong focus on appointment generation and follow-up.

Resolve customer concerns effectively and maintain high standards throughout the entire ownership journey.

Oversee showroom operations, inventory presentation, vehicle merchandising, and sales activity.

Work closely with Finance, Service, Parts, and Marketing to create a seamless customer experience.

Ensure accurate deal structuring, appropriate gross-profit management, and compliance with dealership policies.

Maintain consistent sales processes and standards while supporting the overall success of the dealership.

Previous automotive dealership experience required, sales management experience preferred. We are also open to experienced senior automotive sales professionals looking to take the next step into a management role. Experience in a luxury or premium automotive environment is an asset.

A proven track record of achieving sales targets and improving dealership performance.

Strong leadership skills with the ability to coach, motivate, and hold a team accountable.

A hands-on management style and the willingness to lead from the front.

A strong understanding of sales processes, CRM execution, lead management, inventory, and dealership KPIs.

Excellent communication, problem-solving,…