Territory Manager - BC Interior and North

Territory Manager - BC Interior and North
Princeton, BC Sales - BC Full-time Oct 08, 2026 Yearly: $65000 - $80000

Family founded in 2016, Castle Rock Farms Inc. operates a state-of-the-art, purpose built 90,000 square foot cannabis cultivation facility in Princeton, BC, and has positioned itself as a quality and efficiency leader in the cultivation and manufacturing of premium cannabis products for domestic sale and export to international markets.

We operate in an exciting and dynamically evolving industry, where we have rapidly built a reputation for being an exceptional employer that cares about employees and offers team members the opportunity to grow, innovate, and thrive. We are a fast-growing team of over 150 employees.

Castle Rock Farms’ Board and operations leadership are proven executives, bringing a wealth of expertise in Corporate Finance, Branding and Operations. The founders and dedicated cultivation leadership, represent a team of sophisticated cannabis enthusiasts, deeply committed to unravelling the magic and untapped potential that this plant has to transform society.

To support the expansive growth that is underway, we are excited to welcome a Territory Manager –BC Interior & North

The Territory Manager – BC Interior & North leverages deep market intelligence and established industry relationships to craft and execute advanced strategies that elevate brand equity, expand awareness, and solidify Castle Rock Farms competitive position. Impact is measured through sustained market penetration, increased average SKU count per store, and consistent growth in regional market share.

Execution of Castle Rock Farms retail account strategies across the Interior and Northern BC Territories

Drive business development initiatives with a focus on expanding market share, identifying growth opportunities, and executing actionable plans that deliver measurable results.

Oversee and strengthen long-term customer relationships, fostering partnerships that enhance brand equity, loyalty, and repeat business.

Maintain agility in responding to market trends and competitor activity, adapting strategies to maximize Territory performance and supporting province-wide rollout of successful initiatives.

Develop and present comprehensive CRM reporting, including account progress, forecasts, and strategic insights to leadership on a regular basis.

Coordinate and participate in on-site promotional events, product launches, and brandactivations (e.g. Retailer 'Pop-ups') to drive engagement and sales within the Territory

Perform other duties as required to support the growth and success of the Territory and Castle Rock Farms overall business objectives.

Post-secondary education in Business Administration, Agriculture and Environmental Studies, Cannabis Studies, Healthcare, or a related field; or equivalent progressive experience in sales and territory management.

Minimum of 3 years of demonstrated success in sales, business development, or account management, preferably within the cannabis or other regulated industries, with proven results in growing market share and brand presence.

In-depth knowledge of cannabis industry regulations, BCLDB Wholesale operations, market trends, and competitive landscape, with the ability to leverage insights to shape territory strategy and maintain compliance.

Strong strategic, analytical, organizational, and planning skills, with exceptional verbal and written communication abilities to influence and collaborate with internal teams and external partners.

Demonstrates strong judgment and advanced problem-solving skills to make informed, strategic decisions in complex or evolving market situations.

Exceptional negotiation and influencing…