Sales Manager - RideNow Harley Davidson-Rattlesnake

Sales Manager - Ride Now Harley Davidson-Rattlesnake

#RN2763

Kennewick, Washington, United States

Few brands in the world evoke the passion, freedom, and raw power of Harley-Davidson. As part of Ride Now Powersports—the nation’s premier powersports network with over 50 locations nationwide—our Harley-Davidson dealerships aren't just retail stores; they are the heart of the riding community. From the unmistakable rumble of V-Twin engines to iconic apparel, custom gear, and top-tier service, we live and breathe the Harley-Davidson lifestyle every single day.

Are you ready to turn your leadership talent into a high-octane career? We are seeking an ambitious, results-driven Sales Manager to lead our sales floor, empower our team, and drive exceptional customer experiences. In this role, you will lead daily showroom sales operations, manage inventory presentation, mentor sales professionals, and conduct customer test rides to deliver the ultimate purchasing journey.

• Drive Sales Performance: Lead and motivate the sales team to meet and exceed monthly revenue, unit volume, and profitability goals.
• Showroom & Inventory Management: Oversee vehicle staging, lot management, and the safe movement and operation of powersports inventory across the showroom and dealership grounds.
• Deliver Customer Excellence: Partner directly with customers to provide high-touch service, structure finance deals, and conduct dynamic vehicle demonstrations and test rides.
• Manage Finance & Insurance (F&I) Operations: Present financing options, extended service contracts, credit insurance, and protection products to customers; oversee loan processing, titling, and lender relationships to maximize F&I profitability and ensure regulatory compliance.
• Coach & Develop Talent: Recruit, train, and mentor high-performing sales representatives on unit product knowledge, sales processes, and customer follow-up strategies.
• Maintain Operational Safety: Enforce strict situational awareness and vehicle handling safety standards across active dealership premises, vehicle lots, and showroom traffic.

• Proven Leadership
  
  Experience:
  
  2+ years of successful sales management or finance management experience within powersports, automotive, or marine retail.
• Essential Function — Valid Driver’s License & Motorcycle Endorsement: Pursuant to WA SSB 5501, maintaining a valid Driver's License (and motorcycle endorsement where applicable) with a clean driving record is a verified essential function of this position. The Sales Manager is directly responsible for test-riding vehicles with clients, operating motorized inventory, moving vehicles across active dealership grounds, and performing quality check test rides.
• Safety & Situational Awareness: Comfort operating in a dynamic, loud dealership environment with continuous motor vehicle movement, maintaining constant awareness around foot traffic and showroom vehicles.
• Communication & Negotiation: Exceptional interpersonal, written, and closing skills with proficiency in dealership management systems (DMS) and CRM platforms.
• Finance & Insurance (F&I) Proficiency: Prior experience presenting menu selling options, working with powersports or automotive lenders, and maintaining regulatory compliance in financial contracting preferred.

In compliance with Washington State Pay Transparency laws (RCW 49.58), the total expected target compensation range for this position is disclosed below:

• Base Salary: $3,000 per month (paid monthly / semi-monthly options…