Sales Director, Team Sports

Founded in 1979, Baden Sports is a leader in high performance sporting goods. We seek to honor the athletes we serve through innovation, product quality, and exceptional customer service.

Job Summary

The Sales Director, Team Sports is responsible for leading and developing a nationwide team of territory sales representatives to drive sales growth in the school, league, club, and Team Dealer markets. This role combines strategic leadership, account management, and field execution to expand market share and strengthen customer relationships across all regions.

Essential Job Functions

• Lead, coach, and motivate a team of territory sales representatives to achieve revenue goals and performance objectives.
• Develop and implement strategic sales plans for team sports channels including schools, clubs, leagues and Team Dealers.
• Work with Category Managers and Marketing leadership to manage to a Sales calendar aligned with each sport season.
• Drive a strategy for new customer engagement by leveraging key partnerships and other lead generation tools.
• Oversee Territory Representatives’ pipelines to verify follow-through and accountability.
• Manage key regional and national accounts, ensuring strong customer satisfaction and long‑term partnerships.
• Analyze sales performance data to identify trends, opportunities, and areas for improvement.
• Collaborate with marketing, product development and operations to ensure alignment on promotional programs and product availability.
• Oversee recruitment, onboarding and training of sales representatives to build a high‑performing team.
• Represent the company at trade shows, tournaments, and industry events to build brand visibility and strengthen relationships.
• Provide accurate sales forecasts, territory performance reports, and competitive insights to senior leadership.

Requirements

Skills & Qualifications

• Bachelor’s degree in Business, Marketing, Sports Management, or related field (or equivalent experience).
• 5+ years of sales leadership experience, preferably in sporting goods, apparel, or related industries.
• Proven success managing remote or field‑based sales teams across multiple territories.
• Strong understanding of the team sports market, including school, league, and club purchasing cycles.
• Excellent communication, leadership, and negotiation skills.
• Data‑driven mindset with proficiency in CRM tools and Microsoft Office Suite.
• Ability to travel extensively.

What We Offer

• Competitive base salary plus performance‑based incentives.
• Company Success Share program
• 401(k) retirement plan, with company match
• Full benefits package including medical, dental, and vision insurance, FSA, company paid life insurance
• Opportunity to shape a growing brand in the team sports industry.
• Passionate, collaborative, and sports‑minded work culture.

Salary Description

• $130,000-$180,000

How to Apply

Submit your resume and a brief cover letter outlining your experience and interest in this position to

• Director

• Full-time

• Sales and Business Development

• Sporting Goods Manufacturing