Chief Strategy Officer; CSO
Listed on 2026-10-13
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Business
Corporate Strategy, Business Analyst, Business Development
Arulean Air LLC is seeking a highly experienced Chief Strategy Officer (CSO) to design and lead the company's joint fractional ownership program in partnership with Thrive Aviation. The CSO is responsible for the complete program structure, pricing architecture, fleet strategy, and competitive positioning of the venture. A critical dimension of this role is serving as the primary strategic counterpart to Thrive Aviation's senior management, ensuring organizational alignment on program direction, operational requirements, and commercial priorities.
The CSO also leads fleet sourcing and long-term planning, and serves as the business-side interface with HACI finance for modeling, budgeting, and Management Committee reporting. The CSO directly manages the Marketing Manager, owns the go-to-market model and program economics, and partners with the Head of Sales on revenue delivery.
Key Responsibilities
- Design the complete joint fractional ownership program with Thrive Aviation: share structures, contract terms, pricing tiers, upgrade/downgrade paths, and ancillary services
- Develop and maintain the pricing model for all aircraft types, ensuring profitability under various utilization scenarios
- Structure the aircraft buyback and resale program for contract-expired shares
- Analyze market data and competitive intelligence to refine positioning against Net Jets, Flexjet, Plane Sense, and Airshare
- Design the customer journey from initial inquiry through the full ownership lifecycle
- Serve as the primary strategic liaison with Thrive Aviation senior management (CEO, COO, VP Operations); maintain close alignment on program design decisions, fleet requirements, operational capacity planning, and commercial strategy
- Collaborate with Thrive on fleet mix optimization, Primary Service Area (PSA) definition, and sub-charter strategy
- Participate in Management Committee meetings as a core member; prepare strategic agenda items and ensure decisions are documented and tracked
- Identify and evaluate potential strategic partnerships (luxury brands, financial institutions, etc.) that enhance the joint program's value proposition
- Develop financial models and business cases in coordination with HACI finance; lead business-side input for budgeting and Management Committee / Steering Committee financial reporting
- Monitor program financial performance against targets; identify risks and opportunities early and recommend corrective actions to the CEO
- Manage pricing and program economics to sustain margin targets while maintaining market competitiveness
- Lead used HJ1 sourcing and acquisition planning in coordination with HACI sales; coordinate with Thrive on third-party aircraft sourcing to ensure fleet mix alignment and program consistency
- Plan HJ2 allocation strategy for the fractional program from 2030 onward, coordinating production slots with HACI and fleet integration with Thrive operations
- Directly manage the Marketing Manager; partner with the Head of Sales to set and monitor revenue targets, pipeline health, and marketing effectiveness
- Establish and maintain a rigorous forecasting and reporting cadence, including monthly performance reviews with the CEO
- Drive the go-to-market strategy for fractional share sales in coordination with Head of Sales and Marketing Manager
- Align program design decisions with sales and marketing requirements to ensure a consistent and compelling client experience
- 10+ years of experience in business aviation with direct involvement in fractional program design, fleet management, or charter strategy
- Proven experience managing strategic partnerships…
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