SEO Supervisor

Company description

Heartbeat is a full-service agency for healthcare Challenger Brands. Challengers are playing a high-stakes game—they must battle behemoth market leaders, upend ingrained treatment habits, or transform a “me-too” product into “yes-please.”

The agency is known for serving up distinctive strategies and differentiating approaches, ensuring clients’ market positions are uniquely owned. Heartbeat designs their organization around a 100% integration model, housing media, strategy, med comms, creative, technology, and even point of care/population health under the same roof for the tightest, most integrated campaigns possible. They price work based on outcomes, not outputs. Their innovative model delivers not only alignment, but powerful orchestration, greater efficiency, and maximum impact for every dollar spent—all the necessary elements for Challengers to triumph.

That’s the philosophy, here’s the creds: 250+ employees between NYC & LA; 6 agency leaders with decades of tenure; a pile of awards from the likes of the Mannys, MM&M Awards, OMMAs, and Clios; an industry-leading commitment to diversity and inclusion (with a Med Ad News D&I Champion nod to match); and a President who dared to be quoted as saying, “We celebrate people who stand up and say, ‘You know what?

This is dumb.' Damn straight.

We care about three big things:

1. Empowering Challenger Brands
We work with marketers who have big mountains to climb and the ambition to make it happen. As their sherpa and sidekicks, we must relentlessly deliver on our core values: insightful, inventive, and courageous.

2. Being the Best Place You’ll Ever Work

This isn’t all pool tables and Bagel Fridays — it’s about giving you the support to do and be your best. Examples include flexible PTO, and self-care stipends. We also love to let loose, whether through selfie scavenger hunts or bouts of company wide bingo that would shock even the rowdiest retirement communities.

3. Fostering a Diverse & Caring Community

We’re the most diverse agency in healthcare, by design. No matter your story, you’ll find representation and amplification — through our affinity groups, cultural celebrations, and unwavering support no matter what society throws ’re proud to say that you can be anything you want at Heartbeat (as long as it’s not an a
** hole).

There’s a reason 1/3 of Heart beaters have been here for 4+ years and we have a 90% retention rate. We hope you’ll experience it for yourself.

We’re Heartbeat, the marketing agency for Healthcare Challenger Brands and the brave clients behind them. And hopefully you’re our next SEO Supervisor, helping us to deliver groundbreaking campaigns for consumers & HCPs.

Read on to learn more about what qualities we’re looking for in a new member of the crew and why you’re gonna dig working with us.

How you’ll strengthen the team:

Beyond that, here’s how you’ll make your mark:

• Manage and implement assigned client projects pertaining to technical SEO, content optimization, and copywriting
• Support day-to-day communication across strategy, production, and paid search teams
• Pull data to prepare weekly, monthly, and ad hoc reporting for clients
• Perform site audits and lead discussions for site restructure and development
• Lead client calls and all communication regarding SEO efforts
• Conduct keyword and competitive research to ensure site visibility for both branded and unbranded efforts
• Think creatively of ways to optimize content while navigating industry limitations
• Monitor analytics data from various sources
• Keep up to date on latest search trends and algorithm changes that may impact performance

How you’ll grow with us:

SEO Supervisor is where you’ll start, but we’re always planning for where you’ll go. Our…