SMC Revenue

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together.

The Company operates Snapchat , a visual messaging app that enhances your relationships with friends, family, and the world, and Specs Inc. , a wholly-owned subsidiary dedicated to making computing more human, in addition to Bitmoji , Saturn, and other digital services.

We are looking for a Staff, Revenue Growth to join Snap Inc.’s global Small and Medium Customers (SMC) organization. This role will lead and launch high-growth initiatives to serve Snap’s global SMC audience and drive retentive revenue growth in priority business segments. Quarterbacking the SMC organization’s overall strategy across segments, this role will own retentive revenue goals and ensure SMC success by leveraging Snap to power advertisers’ business growth.

The ideal candidate brings experience owning revenue targets and leading go-to-market initiatives, with a lens akin to driving product-led growth. They will have a proven track record in problem-solving, scaling, and leading growth initiatives. They will develop, deploy and scale global growth that address the needs of SMCs in their segment - via a test and iterate and scale framework. The role will set and own strategic go-to-market roadmaps, with clear resourcing and support from a wide array of cross-functional groups (Marketing, Operations, Product, Engineering, Advertiser Support, and Data Analytics).

Be the single-threaded accountable owner for retentive revenue growth across multiple SMC segments globally

Build and own business growth strategies (via sales, product, AI) end to end, from ideation through goal attainment

Develop business plans, customer and market insights, and analyze program effectiveness

Plan, test and scale Growth to grow adoption of business solutions across Snap’s platforms

Own relationships, strategy, and road mapping with relevant Product and Engineering teams to support SMC revenue and retention efforts

Define and own segment-specific vision, solutions, and service levels required to drive desired outcomes for SMCs

Establish performance measurement criteria and KPIs to track progress against goals

Lead global, cross-functional teams including Sales, Marketing, Operations, Product, Engineering, Support, and Data Analytics

Present results and recommendations based on product and market performance

Drive communication and influence across a broad range of stakeholders, including executives

Experience developing strategies and playbooks for launching new initiatives, particularly within SMC or other high-growth business segments

Strong comfort with and passion for data-driven decision-making

Proven track record of driving monetization/growth initiatives that are multi-geography and complex in nature

Experience simplifying complexity and communicating effectively with business and technical executives, as well as external stakeholders

Expertise in identifying and resolving difficult trade-offs, often spanning multiple quarters

Experience or familiarity working within the media or digital advertising industry

Ability to influence and drive change among partner teams and leadership to build new approaches and shift daily team behaviors

Strong presentation skills and comfort communicating with senior leadership

Proficient in building agentic workflows and comfortable using and learning AI tools, APIs, MCPs.

BS/BA degree or equivalent experience

10+ years of experience in product, sales, consulting, strategy,…