Marketing Lead Health & Medical – Compression

Marketing Lead Health & Medical – Compression

Who We Are

Essity is a global leader in health and hygiene with our corporate headquarters in Stockholm, Sweden, and North American headquarters in Philadelphia, PA. We are a multi-billion-dollar company that is committed to breaking barriers to well-being. Essity does this through innovative brands in the areas of Professional Hygiene, Consumer Goods, and Health & Medical Solutions.

Working at Essity is not just a career; it is a chance to directly make the world a healthier, more hygienic and safer place. With impactful innovations coupled with sustainable solutions, we strive to reach more people every year with the necessary and essential solutions for well-being. At Essity you will find a caring and compassionate culture where we remain grounded in our beliefs & behaviours.

About the Role

Essity is looking for an experienced marketing leader in both product/branding to grow its compression portfolio in the US. The role is a pivotal role in defending its market leadership and drive clarity in understanding positioning and strategy for retention and new customer adoption in the United States.

The ideal candidate should/could live in Charlotte.

We’relooking for people who embody our values,aren’tafraid to challenge, innovate, experiment, and move at a fast pace.

We’realways looking for ways to improve our products and ourselves. If this is you,we’dlove to talk.

Essential Duties and Responsibilities:

• Owner of Health & Medical Compression therapy profit and loss, strategy development and execution resulting in profitable market share development.
• Invests and manages a team of 3 marketers.
• Manage A&P budget, analyze ROI effectiveness of initiatives across 5
  
  Ps, execute corrective actions
• A data-driven approach to marketing, demonstrating strong analytical skills as well as passion for product analysis, competitive analysis, and market dynamics
• Develop compelling narratives and value propositions
• Drive company positioning and messaging through developing relationships at industry events and professional associations.
• Excellent collaborator and communicator aligning forward movement across departments on product and marketing strategies
• Identifies and supports generation of required clinical evidence for allocated product range and therapy areas
• Partners with education partners in ensuring brands are leading in health care professional education.
• Provides product development and brand communication feedback to the global brand strategy

Qualifications:

Required education and experience:

• Demonstrated 5-year work experience in marketing at consumer goods or healthcare organization.

Knowledge, Skills and Abilities:

• Excellent written and presentation skills.
• Self-starter with strong forward lean
• Collaborative leadership style
• Strong utilization of Microsoft products such as Word, Excel and Power Point
• Professional business acumen

What We Can Offer You

At Essity, we believe every career is as unique as the individual and empower employees to reach their full potential in a winning culture motivated by a powerful purpose.

Compensation and Benefits:

Expected Compensation

Competitive annual salary + sales incentive + benefits

Pay offered may vary depending on multiple individualized factors such as knowledge, skills, and experience.

Along with competitive pay you will be eligible for the following benefits:

• United Healthcare PPO / Eye Med Vision Insurance / Delta Dental Insurance
• Wellness program provided through Rally
• Healthcare and Dependent Care Flexible Spending Accounts (FSA)
• 401(k) with employer match and annual employer base contribution
• Company paid Basic Life, AD&D, short-term and long-term disability insurance
• PTO offering with Paid…