Marketing & Growth Lead — Proto

• Company: Proto
• Location: United States
• Sector: Blockchain
• Source: web
  3.career

Title of role subject to change

Proto is making the world’s biggest macro themes directly tradable for the first time: data center growth, AI capex, GPU manufacturing, US foreign arms sales, as easy as trading on Robinhood. Private mainnet beta on Solana launching Fall 2026.

We’re building a new market mechanism designed to improve how markets handle a broader range of scalar outcomes. Rather than re-using perpetual futures or traditional binary predictions, our approach enables more continuous price discovery through a novel market structure, creating a more efficient and intuitive trading experience while enabling 10-20x leverage.

Built by a veteran ex-Phantom team (VP Product at Ondo, Quant Research at Citadel, experience leading teams at Google, Pinterest, Facebook, and Carta), with early angels including the founders of Phantom, Jito, Pendle, Goldsky, Meld, and Simple Hash.

You will be one of Proto’s first hires and own marketing, social, community and work together with the CEO on BD, partnerships & client management. This role reports directly to the CEO.

You are a hands-on growth and marketing generalist who can multiply their impact with the latest, cutting-edge AI tools: run our social presence, generate earned media mentions via media and PR outreach, generate static and video creative (with budget and a contractor if needed) write marketing copy, build a KOL program, and co-market with the wallets, terminals, and trading bots that integrate Proto.

You’ll work with and incorporate feedback from marketing leads at our VC partners and the Solana Foundation.

A high-ownership seat for someone who wants to define how an entirely new financial category gets explained.

• Own social. Run Proto’s presence on X, Linked In, and other channels, helping shape the overall channel strategy and balancing serious trader-focused content with lighthearted Solana-native energy. You should already be using AI to generate content and analyze existing trends.
• Be a one-human marketing army with the newest AI tooling. Build and run your own AI workflows for analyzing what works across channels, drafting and posting, and generating longform, static creative, and launch videos. You do not need to be a designer, but you need to have great taste. There will be contractor resources available for longer-form videos.
• Drive earned media. Work with PR agencies to place Proto’s data in the right stories across crypto, finance, semiconductor, and mainstream outlets, positioning it as a new source of truth that has never been available before.
• Run the KOL, influencer, and partner program. Onboard credible voices and partners across domains like Solana, AI, and retail equities trading through incentives, and amplify their theses using our markets.
• Build the referral and loyalty program. Design, launch, and manage referral and loyalty mechanics that reward traders for inviting others and staying active, then continuously iterate on incentive structures and analyze competitive programs across crypto and fintech to keep ours best-in-class.
• Co-market integrations. Partner with the third-party frontends that integrate Proto (wallets like Phantom, terminals, Telegram bots, AI and active vaults) on joint social, competitions, and launch moments so their users discover Proto markets.
• Own community. Craft and run Proto’s community strategy, manage the userbase of our private waitlist beta, stay highly responsive on X, and be a trusted point of contact for traders, funds, and integrators, shared with the CEO and CTO.

• 5+ years doing marketing or growth full-time at a tech or tech-adjacent…