Senior Marketing Manager

Location: Northern

## Senior Marketing Manager Apply:
New York, NY - 225 Liberty Street:
Full time:
Posted Today:
JR15702
** Job Title
** Senior Marketing Manager
** Job Description
**** Senior Marketing Manager - Health*
* ** About The Position** |
* Major goals and objectives and location requirements
* People Inc. is seeking a Senior Marketing Manager to join our Health vertical. In close partnership with the Health Marketing team, you will manage daily proposal work, partnering with sales and support teams to play an integral role in the success of our business. As the quarterback to our pitch process, you understand advertisers’ business goals, are able to digest and apply audience insights to business problems and ultimately know the most effective People Inc.

product solutions to help achieve those goals.  As a team contributor, you will support the development process for People Inc. brands and play a proactive role in monetizing our brands’ key initiatives with advertising partners.
This position reports into the Executive Director of Marketing.  
*
* Responsibilities include:

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* ** Sales & Marketing Partnership:
** Develop strong relationships with the Sales, Account Strategy, Research and Production teams, becoming the expert on brand-driven opportunities that can support their business; provide support on client calls, as needed
* ** Proposal Work:
** Partner closely with Sales, Research, Account Strategy & Design to ensure proposals are delivered on time and clearly communicate our value proposition; provide support on sales calls, as needed; demonstrate a foundational understanding of digital media planning and packaging.
* ** Integrated, Multi-Platform Solutions:
** Translate client objectives into strategic, integrated programs across digital, print, and point-of-care, and HCP, identifying the right mix of platforms, brands, and capabilities to create cohesive, differentiated partnership opportunities.
* ** Storytelling:
** Bring ideas to life through well-written and visually appealing proposals and pitch decks that represent our brands, capabilities, and ideas flawlessly; bring seemingly turn-key ad product offerings to life and ensure tactics align with client’s marketplace objectives
* ** Data Analysis:
** Comfortable using audience insights, category data, and past campaign performance to inform partnership strategies and client recommendations in partnership with sales
* ** Proactive Ideation:
** Support the team in crafting new tentpoles, franchises, and cross-portfolio opportunities grounded in the DNA of our 40+ brands  
** Hybrid 3x a week- (NYC)
** In-office Expectations:
This position is hybrid in-office, with the ability to work remotely for up to 2 days per week.
** About The Team |*
* * The Team and/or Brand.
* The Health Marketing team supports People Inc.’s largest vertical, anchored by Verywell Health and Health. Working across our portfolio of 40+ trusted brands, we develop strategic, insight-led solutions that help clients meaningfully reach and engage patients, caregivers, and healthcare professionals throughout the health journey.
** About The Positions Contributions:*
* ** Weight % Accountabilities, Actions and Expected Measurable Results
** 70% Proposal Development and Management
30% Proactive Client Ideation and Meeting Deck Development
** The Role’s

Minimum Qualifications and

Job Requirements:

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* *
* Education:

** Bachelor’s degree preferred in Marketing, Communications, or a related field, or equivalent experience required
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* Experience:

*** 4-6 years relevant experience at a digital publisher, with a focus in pre-sales marketing; background in Sales Marketing a plus
** Specific Knowledge, Skills, Certifications and Abilities:*
* * Excellent creative writing and storytelling skills with an ability…