Marketing & Sales Manager

# Marketing & Sales Manager One Hope , Inc.

- Pompano Beach, FL 33060## Marketing and Sales Manager# Position Summary
** The Marketing & Sales Manager will bring strong project management discipline to the planning and execution of integrated marketing, sales, publishing, and audience engagement initiatives. This includes establishing priorities, timelines, milestones, budgets, responsibilities, and success measures while coordinating cross-functional teams and external partners to ensure initiatives are delivered on time, on budget, and aligned with strategic and missional objectives.
** The Marketing & Sales Manager will collaborate cross-functionally with editorial, acquisitions, partnerships, and external distribution partners to maximize both Return on Mission (ROM) and Return on Investment (ROI) across SPERO’s publishing portfolio.#

Key Responsibilities:

## Marketing Strategy & Brand Development
* Develop and execute comprehensive marketing strategies for SPERO titles, campaigns, initiatives, and brand growth across ministry, church, retail, education, and digital channels.
* Create integrated launch plans for frontlist and key backlist titles, including audience targeting, positioning, messaging, and promotional timelines.
* Build and steward the SPERO Publishing brand within the Christian publishing ecosystem, ensuring alignment with One Hope’s mission, theological commitments, and global vision.
* Lead digital marketing efforts including email campaigns, social media strategy, influencer engagement, paid advertising, and content marketing initiatives.
* Develop compelling marketing collateral, sales materials, metadata, promotional copy, presentations, and retailer-facing assets.
* Analyze market trends, reader behavior, competitor activity, and campaign performance to inform strategic decisions and optimize future initiatives.## Sales & Distribution Development
* Develop and manage sales strategies across Christian retail, ministry networks, churches, nonprofits, educational organizations, distributors, and direct-to-consumer channels.
* Identify and evaluate new sales opportunities, market segments, partnership channels, and global distribution pathways.
* ** Project-manage SPERO’s participation
** in industry conventions, trade shows, ministry gatherings, author events, and strategic partner meetings, coordinating logistics, budgets, vendors, promotional materials, stakeholder communications, schedules, and post-event follow-up.
* Support forecasting, inventory planning, pricing strategy, and sales performance reporting in partnership with operations and finance stakeholders.## Strategic Partnerships & Audience Engagement
* Build strategic relationships with churches, denominations, ministry organizations, educational institutions, influencers, and mission-aligned partners that amplify SPERO’s impact.
* Collaborate proactively with One Hope leaders and external stakeholders to develop contextualized engagement strategies optimized for audience fit and missional reach.
* Assist in developing scalable campaigns and audience engagement models that strengthen both ministry outcomes and commercial sustainability.
* Ensure marketing and sales initiatives reflect theological integrity, ethical credibility, and alignment with SPERO’s values.
** Integrated Project & Campaign Management
*** Lead end-to-end project management for marketing campaigns, product launches, sales initiatives, events, and partnership activations, from planning through execution and evaluation.
* Develop project plans, timelines, budgets, milestones, and accountability structures while coordinating cross-functional teams and external partners.
* Manage competing priorities, risks, dependencies, and resources while tracking…