Editorial Director, Audience & Community
Listed on 2026-10-14
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Marketing / Advertising / PR
Digital Marketing, Content Writer / Copywriter, PR / Communications -
Creative Arts/Media
Digital Marketing, Content Writer / Copywriter, PR / Communications
Location: Northern
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Editorial Director, Audience & Community GrowthLead editorial strategy and turn content into Bigger Pockets' strongest growth engine
Location Remote
Type Full-time
Compensation $160,000–$180,000 base
Location: Remote (U.S.)
Type: Full-time
Compensation: $160,000–$180,000 base
Bigger Pockets is the largest real estate investing platform and community, helping millions of people build wealth through real estate. Alongside our tools, courses, books, and forums, we produce a network of shows including the Bigger Pockets Real Estate Podcast, Real Estate Rookie, On The Market, Bigger Pockets Money, and Bigger Pockets Daily — reaching investors at every stage, from first deal to full portfolio.
The RoleBigger Pockets is hiring an Editorial Director to lead content strategy across newsletters, podcasts, resources, blog, and social media. This is a strategy-led, people-management role for an operator who knows what great editorial looks like. We want someone who can help turn content into a stronger audience-growth engine.
The editorial content strategy will prioritize differentiated work: original research, community research, and useful rookie resources, not commoditized real-estate explainers. We have a large existing ad-supported podcast and newsletter network, but it needs a fresh injection of creativity and strategy so we're set up for success in the long run.
This role also owns a forward-looking question: what's the next format that lets us reach more people and deliver value they'll pay directly for? That could mean a cohort-based course, a Masterclass- or Skool-style paid program, premium workshops, or something we haven't tried yet — this role is expected to have a real point of view on it, build the business case, and help stand up whatever we pursue.
We'll also be expanding regional events in 2027, so experience with event marketing and programming is a plus.
This content has to work for two audiences needs to be good enough that everyday real estate investors choose to spend their time with it — that's what earns the reach in the first place. And it needs to consistently meet, and ideally exceed, the standards of the advertising and sponsorship partners who are trusting Bigger Pockets with their dollars to grow both our brand and theirs.
Those two bars aren't in conflict, but holding both of them at once — genuinely valuable consumer content and dependable, professional partner execution — is a core part of what makes this role work.
- Set the editorial vision and content strategy across newsletters, podcasts, social media, and content marketing.
- Lead and develop the editorial team.
- Establish clear quality standards, editorial processes, and priorities across employees, contributors, and contractors.
- Create original research and community-research programs that leverage Bigger Pockets' audience and can support advertiser partnerships.
- Build content and resource strategies that support audience growth, membership, marketplace, and organic discovery.
- Identify and build the case for new, monetizable formats beyond advertising — cohort-based courses, paid masterclasses or Skool-style communities, premium workshops, or other emerging models — and help launch the ones worth pursuing.
- Collaborate with the marketing team on content opportunities, amplification, distribution, and new member entry paths.
- Represent Bigger Pockets at events and contribute to storytelling as needed.
- Partner on sponsored-content opportunities while maintaining editorial quality and audience trust.
- Ensure sold sponsor ships, ad integrations, and branded content are fulfilled to spec and to a standard that exceeds partner…
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