Business Development Representative
Listed on 2026-10-03
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Sales
Business Development, B2B Sales, CRM Systems & Management, Sales Development Rep/SDR
Audience View is passionate about helping live event organizations bring people together through unforgettable experiences. Our unified event commerce platform helps organizations better understand, engage, and grow their audiences while creating stronger relationships and more connected experiences across the entire event journey.
We support organizations across performing arts, music, athletics, higher education, fairs, festivals, attractions, and more. By combining technology, audience intelligence, and deep industry expertise, Audience View helps organizations make informed decisions, simplify operations, and build sustainable growth.
Four core values set the tempo for how we work:
- We are innovative.
- We are results driven.
- We are transparent.
Audience View is made up of people who believe wholeheartedly in the power and magic of live events. Come transform live entertainment with us.
Why we'd want to work with you
The Audience View team is seeking a highly motivated and Business Development Specialist to drive growth through targeted outbound engagement with organizations across the performing arts, live entertainment, and cultural sectors.
This role is outbound-focused, responsible for proactively identifying, researching, and engaging high-value institutions such as theatres, festivals, museums, and performing arts organizations. You will initiate meaningful conversations, uncover operational and commercial challenges, and position Audience View as a strategic long-term partner.
Beyond prospecting, you will play a key role in capturing market intelligence and contributing insight that shapes our go-to-market approach, account strategy, and targeting models. This role is ideal for someone who thrives at the intersection of relationship-driven outreach, industry expertise, and operational performance.
West Coast hours (MST/PST) preferred.
What you'll do
- Proactively identify, research, and target organizations within the live events, arts, theatre, and museum sectors.
- Develop and execute strategic outbound campaigns across phone, email, and Linked In.
- Engage senior stakeholders and decision-makers through personalized, insight-driven outreach.
- Qualify prospects and assess organizational readiness, needs, and alignment with Audience View’s platform.
- Secure and schedule discovery meetings with qualified prospects for Account Executives.
Insights, Operations & Enablement
- Maintain detailed, high-quality CRM records documenting all outbound activities and insights.
- Share qualitative feedback and market intelligence from prospects with Marketing to inform strategy.
- Contribute to playbooks and best-practice frameworks for engaging arts and cultural organizations.
What you'll need
- Excellent creative writing skills to craft personalized, industry-aware outreach.
- Self-motivated, proactive, and driven by relationship-building and strategic impact.
- 2+ years of outbound-focused sales or business development experience within the live events, arts, theatre, performing arts, or museum industry.
- Strong understanding of the challenges, funding models, and audience dynamics within cultural organizations.
- Comfortable with high-volume cold calling and strategic account-based prospecting.
- Strong communication, relationship-building, and consultative selling skills.
- Organized and analytical, with experience managing pipelines and CRM systems (Salesforce preferred).
What defines success/KPIs
- Number of discovery meetings booked with target accounts
- Volume and quality of outbound accounts worked
- Conversion rate from outreach to qualified meetings
- Contribution to market intelligence, targeting strategy, and outbound performance improvements
Why work at Audience View
- Our work helps bring live experiences to life.From Broadway tours and…
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