Principal Software Engineer - Content Understanding

Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators.

At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there.

A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone.

As a Principal Software Engineer within the Creator Organization, you will develop innovative full-stack solutions that define the future of Roblox’s Commercial Content. As the commercial content team, our goal is to build a world-class commercial content publishing platform that lets verified IP holders and publishers onboard portfolios, assets, and rights at scale; enable authorized content in Roblox-owned marketplaces - including the Avatar Marketplace, Creator Store, and License Marketplace;

makes authorized content easy for creators to discover and use; and automates protection, attribution, reporting, and monetization across Roblox. Your work will help IP holders and community developers to build creative and innovative ways for users to create a diversity of content. You will help build tools and services for IP holders and Creators to bring in their new Licenses, and for Creators to discover them to build interesting and meaningful net-new content.

You will also help build a best in class audio library, music tooling and APIs. Your contributions will enable seamless content discovery, and browsing across community-made assets and templates, 3p catalogs, and licensable IP and asset collections.

• Architect and build a world-class commercial content publishing platform to onboard portfolios, assets, and rights at scale for verified IP holders and publishers.
• Enable seamless integration of authorized content across Roblox-owned marketplaces, including the Avatar Marketplace, Creator Store, and License Marketplace.
• Develop tools, services, and discovery systems for IP holders and creators to bring, find, and leverage new licenses and licensable asset collections.
• Automate content protection, attribution, reporting, and monetization workflows across the Roblox ecosystem.

Build a best-in-class audio library alongside robust music tooling and developer APIs.

9+ years of strong programming skills in at least two languages (Python, C#, C++, Java) and a willingness to learn others as needed.

Exposure to front end technologies and frameworks such as React or Angular.

Practical experience crafting and scaling backend systems in cloud environments.

Confirmed expertise across the stack, including backend development to deploying ML models in production environments.

Familiarity with image or 3D object understanding, ideally within gaming or content creation industries.

A “get stuff done” mentality with a readiness to solve challenges and take on tasks beyond your comfort zone to get results.

A great foundation in computer vision, AI, or related fields.

Experience with large-scale search systems, generative AI, or semantic content understanding.

Experience with modern deep learning frameworks (e.g., PyTorch, Tensor Flow) and end-to-end ML workflows.

Knowledge of 3D geometry or asset workflows.

Passion for empowering creators through innovative technology.

For roles that are based at our headquarters in San Mateo, CA:
The…