Tourism Development Officer

Our client, a regional tourism board focused on promoting the unique attractions of the Northern Cape, is seeking an enthusiastic Tourism Development Officer . This role involves identifying opportunities to enhance the region's tourism offerings, working with local businesses, and developing strategies to attract more visitors. You will play a key part in the sustainable growth of the tourism sector, fostering partnerships and contributing to the economic development of the area.

This position offers a hybrid work model, combining remote flexibility with on-site engagement in Kimberley and surrounding areas.

• Research and identify potential new tourism products and experiences within the region.
• Develop and implement strategic plans for tourism growth and promotion.
• Collaborate with local tourism stakeholders, including hotels, tour operators, and government agencies.
• Organize and participate in tourism fairs, workshops, and marketing events.
• Gather and analyze tourism data to inform development strategies and report on progress.
• Assist in the development of marketing materials and digital content to promote the region.

• Bachelor's degree in Tourism Management, Marketing, Business Administration, or a related field.
• Minimum of 3 years of experience in tourism development, marketing, or a similar role.
• Strong understanding of the tourism industry and its economic impact.
• Excellent research, analytical, and project management skills.
• Effective communication and presentation abilities.
• Ability to work both independently and collaboratively in a hybrid setting.

• Competitive salary and travel allowances.
• Opportunities for professional development and networking within the tourism sector.
• Contribute to the economic growth and promotion of a unique region.
• Flexible hybrid working arrangement.
• A role with significant impact and visibility in regional development.