Digital Performance Marketing Specialist

Position: Digital Performance Marketing Specialist at D2L
Transform education with D2L as a Digital Performance Marketing Specialist. Engage in hands-on execution and optimization of campaigns across North America, EMEA, APAC & LATAM regions.

As a key member of our performance marketing team, you will play a crucial role in executing and optimizing various digital marketing campaigns. This position requires expertise in paid media, particularly in Google Ads and Linked In Ads, while also providing support for ABM and SEO initiatives. Working closely with channel strategists and managers, you will help drive engagement and results.

Key Responsibilities:

• Create and manage Linked In and Google Ads campaigns

• Optimize paid search initiatives for global markets

• Assist in ABM marketing display campaign execution

• Collaborate with creative teams for campaign assets

• Report on performance metrics and provide insights

Requirements:

• Knowledge of digital marketing and paid social channels

• Preferred experience in SaaS or B2B environments

• Familiarity with Google Tag Manager and Analytics

• Strong project management and organizational skills

• Ability to manage multiple projects in a fast-paced setting

Leverage your marketing expertise to reshape how the world learns at D2L.
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