Product Marketing Coordinator - Fall Co-op

D2L is a cloud company that is modernizing education and building the Future of Work. The old models of teaching and learning are in the midst of the largest transformation in history, and D2L is at the heart of that fundamental shift.

New models of teaching and learning enable a personalized, student-centric experience – and deliver improved retention, engagement, satisfaction, and results for learners of all ages – in schools, campuses, and companies.

D2L is disrupting the way the world learns, by providing the next generation learning environment and solutions to engage and inspire learners. And most importantly, by giving customers a platform that is easy, flexible, and smart. No other company provides a solution as robust and innovative as D2L.

D2L has had a singular mission for 25 years and is dedicated to that same mission in the years ahead: to transform the way the world learns – and by doing so, we will help improve human potential globally.

Every application we receive is personally reviewed by a member of our Talent Acquisition team - yes, a real person looks at your resume! While we use AI tools internally to streamline tasks like meeting notes, summaries, and administrative work, these tools never rank resumes, make hiring decisions, or influence candidate evaluations.

Our co-op roles are open to applicants who are:

• Currently enrolled in a post-secondary program, and will not graduate prior to this co-op role (preference for students enrolled in an official co-op program)
• Able to work 40 hours per week
• Able to work in-person from a D2L office (office location dependent on role)

The Product Marketing co-op will support our product marketing team in bringing products to market across the North American, EMEA, APAC, and LATAM regions. This is a hands‑on role where the candidate will contribute to positioning, messaging, and go‑to‑market execution, working closely with product, sales, demand generation, and creative teams.

This role is ideally suited for someone who is looking to build strong foundational experience across messaging, launches, enablement, and market insights. As a member of the broader go‑to‑market organization, the successful candidate will help execute product marketing initiatives while providing insights and recommendations to senior product marketers where applicable.

The successful candidate will also have the opportunity to develop experience beyond core product marketing by supporting cross‑functional efforts such as sales enablement, customer marketing, and competitive intelligence.

This role will report to a Manager, Product Marketing and work closely with product managers and other go‑to‑market leaders.

• Clearly articulate solution capabilities and benefits to customers and prospects
• Contribute to research and analysis of buyer behavior, industry trends, and market opportunities
• Help develop differentiated product positioning and messaging for product features, service capabilities and partner integrations.
• Help develop solution‑focused marketing collateral and assets
• Interface with other members of the Marketing team to develop/adapt marketing campaigns/materials including lead generation, brochures, advertising, newsletters and other direct marketing materials to build awareness for and drive new business for specified solution
• Collaborate with product experts to create interactive demos and screenshots to show the features in our products
• Collaborate with other members of the marketing team for content creation and asset development
• Create enablement support materials to ensure sales team can effectively communicate offerings
• Engage in release process to stay abreast of all marketable features and products, services and partner solutions as they come to market and be prepared to support the communication rollout as required to launch
• Measure and report on program effectiveness
• Other duties as assigned.

• Foundational knowledge of marketing principles, with interest in product marketing and go‑to‑market strategy.
• Understanding of B2B and/or SaaS markets is preferred.
• Strong…