Regional Sales Manager - Value Solutions

Apply Board simplifies the study abroad application process by connecting international students, international student advisors, and educational institutions on one personalized platform. For more than a decade, Apply Board's team members have been dedicated to breaking down barriers to international education, while thriving at a company that invests in their career growth. Our six core values guide us in our mission to educate the world, and are the foundation of our company culture.

As an organization built on diversity, our team members are representative of the students we support.

The Opportunity:

Regional Sales Manager - Value Solutions at Apply Board plays a pivotal role in driving revenue growth within their designated market. This position requires a dynamic leader who can effectively leverage B2B networks to promote and sell all VAS offerings, including Test Vouchers, GIC, Loans, Forex, and more. The ideal candidate will possess a product-led mindset, embrace technology-first approaches, and develop innovative go-to-market strategies that align with Apply Board’s mission.

• Revenue Generation:
  Meet and exceed assigned revenue targets for the region by identifying and securing new business opportunities within the B2B network. Foster relationships with potential and existing customers to drive sales and enhance retention.
• Go-to-Market Strategy Development:
  Design and implement effective go-to-market strategies tailored to the specific needs and dynamics of the region. Collaborate with internal stakeholders to align promotional activities, product focus, pricing strategies, and sales objectives with Apply Board’s overall business goals.
• Customer Engagement:
  Activate new customers for product adoption and revenue generation Engage proactively with customers, ensuring a high level of satisfaction and responsiveness to their needs. Achieve and exceed customer engagement scores through exceptional service and relationship management.
• Product Adoption and Cross-Selling:
  Work closely with the product team to enhance product offerings, gather customer feedback, and improve product adoption within the region. Develop and execute strategies for cross-selling to existing customers, maximizing revenue potential.
• Collaboration and Technology Adoption:
  Utilize technology platforms and CRM systems to streamline processes, track sales performance, and enhance customer interactions. Foster collaboration between the sales team, marketing department, and core business sales teams to ensure integrated efforts in reaching target markets.
• Performance Analysis:
  Monitor and analyze sales metrics to assess performance, identify trends, and adapt strategies as necessary. Prepare regular reports for senior management on sales achievements, market conditions, and competitive landscape.

• Bachelor’s degree in Business, Marketing, or a related field;
• Proven track record of meeting or exceeding sales targets in a B2B environment, ideally within the education or technology sectors.
• Minimum of [3+] years of experience in sales management, with demonstrated expertise in regional or territory sales strategy.
• Strong understanding of value-added services, with the ability to communicate their benefits effectively.
• Exceptional interpersonal and communication skills, with a focus on building long-term customer relationships.
• Proficient in technology adoption and CRM tools; experience with data analysis techniques to enhance decision-making.
• Ability to work collaboratively in a cross-functional team environment and drive initiatives that promote sales growth and customer satisfaction.

Apply Board empowers students around the world to access international…