Director of Sales & Marketing
Job in
Kuwait City, Kuwait
Listed on 2026-09-25
Listing for:
InterContinental Hotels Group
Full Time
position Listed on 2026-09-25
Job specializations:
-
Sales
Hotel/Hospitality Sales, Director of Sales, Sales & Marketing
Job Description & How to Apply Below
- Develop and execute the annual sales and marketing strategy, business plan and commercial action plans in line with IHG and hotel objectives.
- Deliver budgeted rooms, MICE, banquet and F&B revenues while maximizing ADR, occupancy, RevPAR, market share and profitability.
- Lead, coach and develop the Sales & Marketing team; set targets, review performance and build a strong hotel-wide sales culture.
- Manage and grow key Kuwait accounts across corporate, government, MICE, airline, leisure and travel-trade segments.
- Build senior relationships with key clients, IHG Global Sales/KAD teams, business partners, embassies, event organizers and market stakeholders.
- Generate new business through account development, sales calls, client entertainment, site inspections, FAM trips, trade shows and networking.
- Partner with Revenue Management on pricing, segmentation, forecasts, displacement decisions and strategies that optimize total hotel revenue.
- Lead marketing, digital, social media, PR and promotional activity, protecting IHG brand identity and strengthening local positioning.
- Monitor competitors and market trends; provide accurate forecasts, sales reports and market intelligence to the GM and Executive Committee.
- Manage departmental budgets and marketing investment; ensure ROI, cost control and compliance with IHG commercial standards and procedures.
- Drive IHG sales programs, RFPs, loyalty and brand campaigns, and represent the hotel professionally at local, regional and international events.
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