Communications Coordinator

* Maintain the Foundation’s website through regular updates that ensure content accuracy, brand consistency, and accessibility compliance.
* Consult with University Marketing & Communications, Web & Design Services, or Information Technology Services for technical issues or improvements.
* Analyze Foundation website performance metrics and provide actionable improvement strategies.
* Develop and implement multi-channel communications and marketing strategies aligned with the Foundation’s mission and brand.
* Maintain a communications planner to coordinate timing and content across channels.
* Create the Foundation’s brand and style guide that aligns with the University Marketing & Communications guidelines.
* Adhere to the internal approval process for all mass communications sent from the Foundation.
* Develop branding for a major ($100M) comprehensive campaign and execute the creation of all materials including campaign collateral for the Foundation including those which support individual campus campaign initiatives.
* Collaborate with the Advancement team to develop and execute multi-channel fundraising campaign materials and donor stewardship communications that align with institutional goals and donor engagement strategies.
* Track and analyze communication performance metrics (e.g., email open rates, social engagement, web traffic) to guide strategy and demonstrate impact.
* Develop, proofread, and design digital and print communication materials and event collateral, including all campaign collateral as well as event invitations, programs, signage, flyers, banners, and postcards.
* Create and schedule content for digital signage in the Cleary Alumni & Friends Center using an online content management platform.
* Collaborate with Graduate and Extended Learning and University Marketing & Communications to design diploma inserts for Commencement.
* Direct the tone and design of the
* Light Reads
* publication in collaboration with University Marketing & Communications.
* Coordinate the email distribution of the monthly
* Light Reads
* e-newsletters, semiannual college-specific e-newsletters, and annual e-Lantern.
* Targeted campaign marketing and communication specific to campaign initiatives.
* Create and send email communications via the Foundation’s customer relationship management (CRM) system to ensure data is accurately tracked.
* Work with UWLAFF Advancement Services Data Requests to obtain customized recipient lists for targeted communications.
* Support the Annual Giving Coordinator
* One Day for UWL
* through Marketing, communication, and promotion of the event.
* Document Foundation events and create content for event follow up
* Bachelor’s degree or a minimum of three years of relevant professional experience
* Excellent written and verbal communication skills
* Strong attention to detail with a high level of proofreading accuracy
* Proven ability to manage multiple projects and priorities in a fast-paced environment
* Demonstrated ability to work independently and collaboratively with cross-functional teams
* Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
* 3+ years of experience in marketing, communications, or advancement within a higher education or nonprofit setting.
* Experience tailoring communications for diverse audiences across email, print, web, and social platforms.
* Proficiency with social media platforms such as Instagram, Tik Tok, Facebook, Linked In, etc.
* Familiarity with customer relationship management (CRM) systems like Raiser’s Edge.
* Familiarity with collaboration tools such as Microsoft Teams and Planner
* Familiarity with using content editing platforms like Canva.
** Final date to receive applicationss*
* ** TO ENSURE CONSIDERATION:
Priority consideration is given to those candidates who apply by the listed ‘First Review Date’.
** Applications received after that date may be considered at the discretion of the search committee. Application materials will be evaluated, and the most qualified applicants will be invited to participate in the next step of the selection process. Incomplete and/or late application materials may not receive consideration. If you…