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Sales Consultant, Combo CPWS - Lafayette

Job in Lafayette, Lafayette Parish, Louisiana, 70595, USA
Listing for: Southern Glazer's Wine & Spirits
Full Time position
Listed on 2025-12-22
Job specializations:
  • Sales
    Sales Representative, Business Development, Retail Sales, Sales Consultant
Job Description & How to Apply Below

Join to apply for the Sales Consultant, Combo CPWS - Lafayette role at Southern Glazer's Wine & Spirits. Southern Glazer’s is a family‑owned company founded in 1933 and recognized as one of America’s Greatest Workplaces for Inclusion and Diversity.

Overview

The Sales Consultant represents Southern Glazer’s in the market as a member of the Southern Glazer’s family. This role is responsible for building consultative sales relationships, driving sales revenue, and advancing customer business growth.

Primary Responsibilities
  • Build positive, credible, lasting customer relationships based on trust.
  • Discover and identify customer business growth needs.
  • Develop a customer business growth plan for each account and build a pipeline of selling opportunities to drive incremental sales above base business.
  • Analyze data and insights to increase sales, grow customer business, and better achieve objectives.
  • Regularly and consistently pre‑plan account visits with an agenda, service purpose, and selling opportunities documented in CRM.
  • Prioritize sales activities to achieve objectives based on each customer business growth plan.
  • Visit accounts regularly, capture visit notes, and build visit plans considering previous visit outcomes and document in CRM.
  • Maintain deep knowledge of SGWS products and correctly present and position them in each account.
  • Propose selling solutions to each customer and win the sale using consultative selling skills.
  • Achieve internal SGWS and supplier objectives as prioritized by management.
  • Manage customer issue resolution, seek additional opportunities to support the customer’s needs, and support business growth by providing customers with useful information and guidance.
  • Adapt the selling approach based on each customer’s buying styles and individual business needs.
  • Be knowledgeable and experienced in all accounts staying current with what competitors are offering and how SGWS products are positioned relative to the competition.
  • Document and maintain account‑ and customer‑specific information in CRM.
  • Participate in sales meetings, on‑site training, and supplier events as required.
  • Perform other duties as assigned.
Minimum Qualifications
  • 21 years or older.
  • Able to analyze and understand data and information.
  • Able to leverage SGWS technology to perform duties and responsibilities.
  • Able to build and structure customer presentations and product proposals.
  • Proficient in using mobile devices (e.g., iPad®, smartphone) and online communication techniques in a professional manner.
  • Able to consistently achieve results, even under tough circumstances.
  • Able to take responsibility for own actions and results; commits to providing a consistently high level of service to customers, suppliers, colleagues, and management.
  • Able to communicate effectively through various methods and express themselves clearly and concisely while appropriately tailoring the message to the audience.
  • Able to be nimble in ambiguity; open to change and embrace innovative ideas.
  • Team player; works collaboratively with others.
  • Able to work in a fast‑paced, results‑driven environment.
  • Must possess a reliable vehicle, a valid driver’s license, and the ability to obtain and maintain auto liability insurance on their vehicle in compliance with SGWS company requirements.
  • High School Diploma or GED required.
  • Able to travel as needed.
  • Must be at least 21 years of age.
Physical Demands
  • Physical demands with activity or condition for a considerable amount of time may include sitting and typing/keyboarding using a computer or mobile device.
  • Physical demands may include walking, bending, reaching, standing, squatting, and stooping.
  • Physical demands for a considerable amount of time include driving throughout the day with segments up to 2 hours.
  • May require lifting, lowering, pushing, carrying, or pulling up to 56 lbs.
Benefits

The company offers comprehensive medical and prescription drug coverage, dental and vision plans, tax‑saving flexible spending accounts, disability coverage, life insurance plans, a 401(k) plan, tuition assistance, a wellness program, parental leave, vacation accrual, paid sick leave, and additional benefits.

EEO Statement

Southern Glazer's Wine and Spirits, an affirmative action/EEO employer, prohibits discrimination and harassment of any type and provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state and local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

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