Marketing Coordinator, Lakeland, FL

Are you an organized, detail-oriented professional with a passion for putting together winning proposals in the construction industry? We’re looking for a Marketing Coordinator to join our growing team focused on water and wastewater infrastructure projects throughout Central Florida.

As a Marketing Coordinator, you will play a critical role in supporting our business development and preconstruction efforts by managing the proposal development process from start to finish. You’ll work closely with estimators, project managers, and executives to produce high-quality, client-focused responses to RFPs, RFQs, and SOQs.

Company Overview:

As an award-winning, multi-generational construction services company, Vogel Bros. Building Co. attributes its success and longevity to the values and beliefs that have been shared throughout the generations. Our lean culture is embodied in our employees, always striving to embrace innovation and offer creative solutions in order to be the employer of choice as well as our customer’s champion. When we bring on new people to our team, we do so conscientiously and with the goal of adding a team player who’s passionate about doing what it takes to grow and develop the company and the people around them.

Duties and Responsibilities include the following. Other duties may be assigned.

Proposal & Pursuit Support (Primary Focus)

• Monitor sources of industry-related market information
• Assist preconstruction team with the creation and formatting of qualification packages, proposals, and interview presentations for Florida pursuits. ensuring consistent brand presentation.
• Maintain and organize specific project materials, including updated project sheets, resumes, photo/video assets, and fact sheets.
• Coordinate with project teams and leadership to gather relevant pursuit content.
• Maintain Scheduling and tracking systems for individual pursuit and proposal elements and status.
• Assist in developing pursuit plans and client outreach activities ahead of RFP release.
• Help produce SOQ/proposals, including editing and graphics; prepare for digital or print reproduction.
• Gather content from team and consultants as needed.
• Maintain systems to extract, categorize, and retrieve information related to clients, consultants, personnel, projects, prior to proposals, boilerplate, visuals, and mailing lists.
• Work with Preconstruction team to help manage seller-doer schedules to maintain regular client interactions.
• Track pre-submittal meeting schedules and attendees, and identify decision-makers working with the pre-con team.
• Record and distribute notes from pre-submittal and public sector meetings.

Jobsite Signage & Branded Materials

• Oversee ordering and placement of jobsite signage (project banners, safety boards, directional signage).
• Ensure signs meet local codes, client standards, and brand guidelines.

Project Marketing & Photography

• Visit active job sites regularly to capture project progress photos, videos, and success stories.
• Collaborate with project teams to gather milestone updates and client testimonials for case studies or marketing content.
• Partner with HR to create and distribute Florida-specific recruitment materials.
• Promote culture through social media and internal communications—team wins, safety celebrations, training, new hires, etc.

Collaboration with Madison Office

• Sync regularly with the Madison marketing team to share updates, content needs, and upcoming initiatives.
• Contribute Florida-specific content to company-wide updates, social channels, and proposals.

Secondary Focus on Responsibilities

Local Brand Awareness & Community Engagement

• Represent Vogel Bros. at Florida-based community events, job fairs, and industry functions.
• Assist with organizing or supporting local events

Competitor Research & Industry Trends

• Stay informed on competitor activity, marketing tactics, and local construction industry trends.

Office & Culture Promotion

• Create and maintain visual content for the Florida office (feature wall, BVMV).
• Assist with planning and promoting internal events (holiday parties, team outings, safety weeks).

Marketing Operations

• Coordinate with vendors for local printing, signage, and branded gear.
• Ens…