Sales Account Executive

Sales Account Executive

Position at Lamar Advertising Company in Lakeland, Florida – open for a sales professional to develop and manage outdoor advertising campaigns for local and regional brands. Salary plus commission and no cap on earnings.

The role involves identifying, pitching, and closing sales with businesses in the Lakeland, FL area. Requires strong communication, cold‑calling skills, and a passion for outdoor advertising.

• Monday‑Friday schedule with paid holidays; a mix of office and field work
• First‑year earnings $55,000 - $75,000 including commissions, depending on experience
• No commission cap – potential to grow earnings indefinitely
• Monthly auto & cell allowances for work‑related expenses
• Comprehensive medical plans, vision, dental, and HSA
• Short‑and long‑term disability, paid parental leave, 401(k) with company match, employee stock purchase plan
• 120 hours of paid time off that increases with tenure; 12 paid holidays including Presidents Day and Juneteenth
• Ongoing professional development and internal leadership programs to maximize career potential

• Comprehensive four‑week training program and access to Lamar Sales School
• Multiple medical plan options and health savings account
• Hospital, critical illness, and accident coverage
• Dental and vision insurance
• Wellness program incentives such as medical plan premium holidays and HSA contributions
• Advancement opportunities—Sales Managers are promoted from within

• Comfort with cold calling by phone and in person
• Ability to make oral presentations and clearly articulate policies and procedures
• Inclusive communication skills with diverse audiences
• Motivated to learn new technology and systems
• Effective time management and self‑organization
• Willingness to immerse in the outdoor advertising industry and sell its benefits
• Professional verbal and written communication skills
• Adaptability to fluctuating workloads
• Ability to build relationships and gain trust
• Ability to meet sales quotas using general sales techniques
• Self‑motivation and resilience in the face of rejection

• Valid driver’s license required
• College degree preferred
• Previous outdoor advertising sales experience preferred
• Proficiency in Microsoft Office suite
• CRM experience preferred

Applicants will complete an 8‑15 minute personality assessment. Failure to complete may result in disqualification. Candidates with a disability requiring accommodation should email

• Meet and exceed sales targets; monitor sales data and reports
• Target businesses in assigned area; visit existing Lamar clients and competitor clients
• Demonstrate knowledge of local and national competition
• Cluster accounts for efficient management
• Identify growth opportunities and open new accounts
• Use Lamar tools to locate prospects, follow up, and prepare proposals and presentations
• Develop presentation skills; present to clients regularly
• Participate in sales and regional meetings, seminars, trade shows
• Perform administrative duties:
  • Maintain sales plans a month in advance
  • Follow up on client orders and problem‑solve issues
  • Maintain organized records of clients and sales activity

• Combination of office setting and field work (sales calls, servicing accounts)
• Light lifting, visual acuity, peripheral vision, sitting less than 50% time, standing, walking, talking
• Occasional nights away from home traveling (less than 10%)

Founded in 1902, Lamar Advertising is one of the largest outdoor advertising firms worldwide, with over 351,000 displays across the US and Canada. We help local and national brands reach broad audiences daily.

• Billboards
• Interstate logos
• Hand‑painted murals
• Transportation and airport advertising
• Largest network of digital billboards in the United States

Lamar is an EEO/AA employer including individuals with disabilities, protected veterans, and any other state or federally protected characteristic.

Lamar Advertising does not sponsor or take over sponsorship of a work visa. Only candidates with U.S. work authorization not requiring sponsorship will be considered.

By submitting your application, you agree to receive email and SMS communications from Lamar Advertising Company regarding opportunities. Message and data rates may apply. You can opt out any time by emailing  or replying “STOP” to text messages. Your personal information will be processed in accordance with our privacy policy.