Front Office Membership Coach

Benefits

• 401(k) matching
• Bonus based on performance
• Employee discounts
• Opportunity for advancement
• Paid time off
• Training & development
• Wellness resources

Anytime Fitness – Lakewood

At Anytime Fitness Lakewood, our Front Office Membership Coaches are the heartbeat of our club. This role goes far beyond front desk or sales—it’s about creating an incredible first impression, building real relationships, and helping every person who walks through our doors feel supported, seen, and successful in their fitness journey.

As a Front Office Membership Coach, you’ll be the face of our gym, guiding new members, supporting existing ones, and helping our community thrive in a positive, coaching-focused environment.

• Greet every member and guest by name whenever possible
• Create a warm, friendly, and motivating atmosphere
• Make every interaction feel personal, not transactional

• Conduct tours that focus on goals, not just equipment
• Ask thoughtful, open-ended questions to understand each person’s needs
• Present Anytime Fitness Lakewood as a coaching gym that delivers real results
• Clearly explain memberships, policies, and club benefits

• Confidently present membership options and club services
• Overcome objections by educating and consulting, not pressuring
• Promote club initiatives, technology, and coaching programs
• Sell memberships, personal training, and retail products

• Reach out to leads from online inquiries and walk-ins
• Follow up with members who haven’t been in recently
• Contact members with billing or account issues to help resolve them
• Celebrate member wins and milestones

• Keep the club clean, organized, and welcoming
• Restock, wipe down, and detail equipment and common areas
• Maintain a high standard of professionalism and appearance

• Engage members in challenges, technology, and club initiatives
• Help execute in-club events, promotions, and community partnerships
• Contribute ideas that improve the member experience

• Create and post engaging content for our club’s social media
• Highlight member wins, promotions, and club culture

• Loves people and building relationships
• Is confident, positive, and coachable
• Communicates clearly and professionally
• Is self-motivated and thrives in a fast-paced environment
• Believes in health, fitness, and helping others improve their lives