Website Product Manager

I am partnering exclusively with this leading organisation as it embarks on an exciting period of growth and commercial transformation. As part of this journey, the business is making a number of key investments across its Commercial functions, recruiting several high-impact roles that will shape their future success.

One of these appointments is a Website Product Manager.

In this role you will lead the website roadmap, prioritising enhancements and new features that drive engagement, lead generation and conversion. Working cross-functionally with marketing, product, technology, content and external partners, you'll use customer insight, analytics and experimentation to continuously optimise performance and deliver measurable results.

• Own and manage the website strategy, roadmap and backlog aligned to business goals.
• Lead the delivery of website enhancements and new functionality using Agile methodologies.
• Improve customer journeys through data, user feedback and UX best practice.
• Drive website performance through analytics, CRO initiatives, A/B testing and experimentation.
• Support digital acquisition and lead generation through ongoing optimisation.
• Collaborate with internal stakeholders and external agencies to deliver impactful digital initiatives.
• Monitor and report on KPIs including traffic, engagement, conversion and retention.
• Ensure compliance with accessibility standards, GDPR and website governance processes.

• Proven experience managing websites or digital products and delivering measurable improvements.
• Strong understanding of digital product management, UX and customer journey optimisation.
• Experience working with CMS platforms, Agile teams and analytics tools such as GA4.
• Knowledge of SEO, CRO and digital best practices.
• Excellent stakeholder management, communication and prioritisation skills.
• A data-driven mindset with the ability to translate customer and business needs into effective digital solutions.

• Experience in B2B, SaaS, membership, e-commerce or lead-generation environments.
• Experience managing digital agencies and suppliers.
• Familiarity with experimentation tools, Figma, Jira and AI-driven personalisation technologies.

If this is of interest and you have strong experience in the above then I would love to hear from you.