Performance Marketing Manager

Performance Marketing Manager

Manchester City Centre

Salary: £40k-£50k depending on experience

As our client continues to grow, they are looking to bring a hungry, commercially minded Performance Marketing Manager into a stand alone role for the company to focus on end to end campaign strategy, lead optimisation and client conversion rates.

• Paid search, paid social and acquisition performance
• Review platforms, marketplaces and CPL partnerships
• Budget allocation, forecasting and optimisation
• CAC, SQL, conversion and pipeline performance
• SEO, CRO and website optimisation
• ABM targeting and retargeting campaigns
• Testing, attribution and channel performance
• Emerging AI search opportunities

• B2 B performance marketing experience
• Experience managing paid media budgets and delivering commercial outcomes
• Strong understanding of CAC, pipeline and Lead generation and ROI
• Expertise across Google Ads, Linked In Ads, GA4, SEO and CRO
• Experience working closely with Sales and Demand Generation teams
• Strong analytical and optimisation skills
• Experience using AI to improve marketing performance and efficiency

The ideal candidate:
You'll think beyond clicks and lead volume, understanding how marketing drives pipeline, revenue and business growth. You'll be commercially minded, data-driven and comfortable making decisions based on performance, attribution and ROI. This is an excellent opportunity for someone who wants to move beyond managing channels and take genuine ownership of a revenue-generating marketing function.