Digital Paid Media Manager

Digital Paid Media Manager

Blackburn

Are you looking to advance your career in digital marketing? We are currently recruiting for a Digital Paid Media Manager to make a real impact within our growing E‑Commerce team. This is an exciting opportunity to work at scale, manage high‑value campaigns, and contribute to ambitious growth plans across the UK and Europe.

Radwell is committed to rewarding and investing in our people, and we believe this must be reflected in our salaries and benefits. As our Digital Paid Media Manager, you can expect:

• Salary range £55,000 - £65,000 per annum
• Discretionary bonus of up to 10%, based on company performance
• A hybrid and flexible working policy (after initial training)
• Fully funded professional memberships
• Enhanced annual leave
• Private Health/Medical Insurance
• Life Insurance/Death in Service Insurance
• Access to our benefits portal with a wide range of offerings from high street to local discounts!
• A company passionate about wellbeing: 24/7 free health & wellbeing support through Medicash app and helpline, free counselling sessions and access to trained Mental Health First Aiders.
• Free tea and coffee
• Free on-site parking
• Celebration of National Engagement Days such as Employee Appreciation Day and a company passionate about supporting charitable and community work.

As Digital Paid Media Manager, you will join a collaborative and high‑performing marketing team where your work directly impacts online revenue and customer engagement across multiple European markets.

As Digital Paid Media Manager, you will play a key role in the execution and optimisation of paid search and shopping campaigns across the UK and Europe. This is a hands‑on, execution‑focused role reporting to the Director of Paid Media, with the opportunity to contribute to strategy and scale campaigns at pace.

Key responsibilities include:

• Setting up, managing, and optimising paid media campaigns across Google Ads and Microsoft Advertising (Search, Shopping, Display, Performance Max)
• Supporting large‑scale product advertising across a catalogue of millions of SKUs
• Monitoring performance against key metrics such as revenue, ROAS, acquisition, and engagement
• Analysing complex performance data to identify optimisation opportunities and provide actionable insights
• Collaborating with internal teams (Analytics, Product, Creative and Sales) to align campaigns with inventory, pricing, and demand
• Maintaining and optimising product feeds in line with Google Merchant Center best practices
• Supporting agency and vendor relationships through data insights and performance reporting
• Implementing new tools, automation, and workflows to improve efficiency and scalability
• Ensuring compliance with GDPR and regional data privacy requirements
• Keeping up to date with industry trends, competitor activity, and new paid media opportunities

Being proficient in paid media platforms and having a strong analytical mindset, you will bring your previous digital marketing experience to the role, meaning the in‑depth training you receive from us will be bolstered by your own knowledge and experience. Furthermore, you will have:

• 5+ years experience in digital marketing with hands‑on expertise in Google Ads and Microsoft Ads
• 3+ years experience managing e‑commerce and Google Shopping campaigns
• Proven experience managing international search campaigns
• Proven experience managing campaigns across multiple European markets with the ability to operate across multiple languages, currencies and regional buying behaviours
• Strong analytical skills with the ability to interpret data and prioritise opportunities
• Experience working with large budgets and complex campaign structures
• Proficiency with Google Analytics and advanced…