Senior Paid Media Executive
Job in
Lancashire, Lancashire, England, UK
Listed on 2026-10-03
Listing for:
Confidential
Full Time
position Listed on 2026-10-03
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, Social Media Marketing, Ecommerce, Advertising Manager
Job Description & How to Apply Below
Senior Paid Media Executive - Fast-growing fashion brand
- Salary - Upto £38k
- Location - Manchester
- 50% staff discount
- Payday events
- 25 days holiday plus bank holidays
Zachary Daniels are partnered with a fast-growing founder-led premium womenswear brand with a strong presence in the UK and an increasingly global customer base.
The Role:We're looking for a highly hands-on Paid Media Manager to take ownership of our paid media strategy, performance and day-to-day execution across Meta, Google Ads, Tik Tok and Pinterest. This is a key role within the business, sitting at the heart of our commercial, creative and e-commerce teams.
Key Responsibilities:- Own the day-to-day management of paid media across Meta, Google Ads, Tik Tok and Pinterest.
- Build, launch, manage and optimise campaigns across Paid Social, Search, Shopping and Performance Max.
- Manage budgets and pacing in line with revenue, ROAS, CPA and wider trading targets.
- Monitor key performance metrics including ROAS, CPA, MER, CTR, CPC, CVR, CPM and revenue.
- Identify performance issues and take action across budgets, bidding, audiences, creative, placements and campaign structure.
- Translate trading priorities including new launches, new-in, best sellers, seasonal moments and promotions into effective paid media campaigns.
- Analyse product and category performance to identify opportunities to scale or reduce investment.
- Partner closely with E-commerce and Creative teams to align paid activity with commercial priorities.
- Work closely with Creative, Influencer and UGC teams to develop high-performing, platform-native paid creative.
- Analyse performance across creative concepts, hooks, formats, creators, messaging, products and offers.
- Own weekly and monthly paid media reporting.
- Clearly communicate performance, insights, challenges and recommended actions.
- Analyse data across advertising platforms, GA4, Shopify and blended business metrics.
- 3+ years' hands-on paid media experience, ideally within e-commerce.
- Strong experience managing Meta Ads and Google Ads.
- Experience across additional paid social channels, particularly Tik Tok and Pinterest.
- Proven experience managing multiple paid channels independently.
- Experience managing meaningful paid media budgets against ROAS, CPA and revenue targets.
Position Requirements
10+ Years
work experience
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