Business Development Manager; EdTech
Job in
Lancaster, Lancashire, LA1, England, UK
Listed on 2026-07-20
Listing for:
S Knights Recruitment
Full Time
position Listed on 2026-07-20
Job specializations:
-
Sales
Business Development, B2B Sales, Sales Representative, Account Manager
Job Description & How to Apply Below
Location:
Lancaster (Hybrid – 3 days office, 2 days home including Fridays)
Salary: £30,000 – £36,000 + Generous Bonus
Contract:
Full-time | Permanent
Are you an ambitious Business Development Manager, Education Sales Manager, EdTech Sales Executive, School Partnerships Manager, or Account Manager looking to make a real impact within the Education Technology sector?
This is an exciting opportunity to join a leading organisation delivering innovative digital learning solutions, literacy software, and education technology to schools, colleges, training providers, and international education partners. If you're passionate about consultative sales, developing long-term client relationships, and driving commercial growth, we'd love to hear from you.
About the Organisation
Our client is a respected and innovative organisation operating within the Education Technology (EdTech) and Awarding Organisation sectors, providing high-quality digital learning solutions, literacy and numeracy software, qualifications, and educational services across the UK and internationally.
Working with schools, colleges, training providers, local authorities, and education organisations, they help improve learner outcomes through innovative technology and sector-leading educational products. With ambitious growth plans, investment in innovation, and a collaborative culture, this is an excellent opportunity to develop your career within one of the UK's fastest-growing education markets.
The Role
As Business Development Manager, you will take ownership of a regional sales territory, developing new business opportunities while growing existing customer accounts across the education sector.
You'll work consultatively with schools, Multi-Academy Trusts (MATs), colleges, training providers, local authorities, and international education partners to understand their needs and recommend innovative EdTech, digital learning, and education software solutions.
Key Responsibilities
* Develop and implement a regional business development strategy that delivers sustainable sales growth across schools, colleges, training providers, and international education markets.
* Generate new business opportunities through proactive prospecting, networking, referrals, inbound enquiries, product demonstrations, and relationship-led consultative selling.
* Build long-term relationships with school leaders, senior decision-makers, local authorities, Multi-Academy Trusts, education providers, and international education partners.
* Promote innovative Education Technology solutions, literacy software, digital learning platforms, educational resources, and wider education services across your assigned region.
* Manage the complete sales cycle from lead generation and discovery meetings through presentations, proposal development, negotiation, contract agreement, and customer onboarding.
* Identify opportunities to expand existing customer accounts through strategic account management, cross-selling, upselling, and long-term partnership development.
* Deliver engaging face-to-face and virtual product demonstrations, presentations, exhibitions, conferences, and education sector networking events.
* Maintain an accurate CRM pipeline, monitor sales performance, produce forecasts, and use market intelligence to identify emerging opportunities and customer trends.
* Work collaboratively with Marketing, Customer Experience, Product Development, and internal commercial teams to maximise customer engagement and commercial success.
* Provide customer feedback and sector insight to support product development, pricing strategy, innovation, and continuous improvement across the organisation.
The Ideal Candidate
We're looking for a commercially driven sales professional who enjoys building relationships and delivering consultative solutions within EdTech, Education, SaaS, or B2B sales environments.
You'll have
* Proven experience within Business Development, Account Management, Education Sales, School Partnerships, or consultative B2B sales with a consistent record of achieving commercial targets.
* Excellent relationship-building skills with the…
Additional Information / Benefits
plus generous bonus
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