Lead Generation Specialist - Centra Install Pros

Own the digital lead generation strategy at Centra Install Pros. This role is a unique hybrid opportunity that focuses on maximizing advertising effectiveness and driving qualified leads.

We are looking for a proactive Digital Marketing Specialist to lead performance marketing efforts. You will be responsible for managing ad campaigns on major platforms, optimizing conversion rates, and ensuring profitable use of a substantial budget. With a strong background in SEO and a data-driven mindset, you will play a crucial role in enhancing your team’s marketing performance.

Key Responsibilities:

• Own and optimize paid campaigns on Meta and Google

• Improve conversion rates through continual A/B testing

• Manage advertising budgets to achieve profitability goals

• Drive efficient lead volume while meeting performance targets

• Collaborate on user experience improvements

Requirements:

• Proven lead generation experience on Meta (Facebook & Instagram)

• Strong ability with Google Ads (Search required)

• Experience managing considerable advertising budgets

• Expertise in SEO and organic growth strategies

• Familiarity with AI tools to enhance performance

Showcase your expertise in digital marketing and lead generation in this impactful role at Centra Install Pros.