Media Development Specialist; AI Content Developer
Listed on 2026-10-31
-
Design & Architecture
Video Production
Position: Media Development Specialist (AI Content Developer)
Reports To
:
Course Design and Development Manager
Department/Team
:
Student Learning Services
Supervisory Responsibilities
:
None
FLSA Status
:
Exempt
Location
:
Hybrid - per Michigan Virtual Policy
Posting Range: $58,337 - $65,200
Education:
Shape Learning Through AI
Ready to put your creativity and AI expertise to work for a bigger purpose? At Michigan Virtual, you’ll use generative AI to create engaging, accessible multimedia experiences that help K–12 students learn in new ways. Join a team that brings people and technology together to shape the future of education in Michigan.
About the role: The Media Development Specialist (AI Content Developer) is responsible for the creation, enhancement, and replacement of multimedia instructional content across Michigan Virtual’s student course catalog using AI-powered tools. This role focuses on leveraging advanced prompting techniques and generative AI platforms to produce high‑quality, engaging, and accessible multimedia (i.e., digital video, animation, audio, images, interactive, and text‑based) content aligned with instructional goals.
While the role will engage in generating content assets in multiple forms of media, the Media Development Specialist (AI Content Developer) will primarily focus on the production of high‑quality instructional videos. Unlike traditional video production roles, this position emphasizes expertise in AI tools and prompt engineering rather than manual video editing or filming. The Media Development Specialist (AI Content Developer) will collaborate with curriculum, course support, and instructional design teams to analyze existing video assets, identify opportunities for improvement or replacement, and generate new AI‑driven video/audio/image content that enhances learner engagement and comprehension.
This role also supports ongoing course improvement initiatives by iterating on AI‑generated media, refining prompts, evaluating outputs, and adjusting parameters to ensure accessibility compliance, maintain consistency with Michigan Virtual’s instructional standards, and otherwise achieve a desired result.
About Michigan Virtual:
Michigan Virtual is a Lansing‑based nonprofit 501(c)(3) corporation where every employee contributes to advancing K‑12 education through digital learning, research, innovation, policy and partnerships. We believe that we have a responsibility to innovate K‑12 learning by designing systems that are more flexible and more equitable to meet the needs of all students, no matter their situation. We employ over 300 full‑and part‑time teachers, professionals, and other staff who like to have fun at work and are committed to making a difference for students, educators, and families in the state of Michigan.
Our Strategic Plan outlines our strategic priorities to support Michigan's K‑12 systems through 2030.
Our mission is to maximize learning and teaching by bringing together the best in people and technology.
Our vision is to be Michigan's leader in innovation in education.
Our values are: put learners first; act with integrity; champion diversity; commit to excellence; and cultivate creativity.
Work That Makes a Difference. Culture That Makes It Possible.
As a non‑profit organization that receives funding from the State of Michigan, we give preference to residents of Michigan in hiring decisions.
ESSENTIAL FUNCTIONS & RESPONSIBILITIES:- Develop new video, audio, or image content and replace existing You Tube‑based instructional videos using AI generation tools.
- Design, test, and refine advanced prompts to produce high‑quality, instructionally sound video/audio/image outputs.
- Evaluate existing video content to identify gaps, outdated…
(If this job is in fact in your jurisdiction, then you may be using a Proxy or VPN to access this site, and to progress further, you should change your connectivity to another mobile device or PC).