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Director of Media & Events

Job in Laredo, Webb County, Texas, 78040, USA
Listing for: Summit K12
Full Time position
Listed on 2026-10-09
Job specializations:
  • Marketing / Advertising / PR
    Event Management & Planning, Marketing Communications
Salary/Wage Range or Industry Benchmark: 130000 - 160000 USD Yearly USD 130000.00 160000.00 YEAR
Job Description & How to Apply Below
Director of Media & Events

Department: Marketing

Employment Type: Full Time

Location: Remote - USA

Reporting To: VP of Marketing

Compensation: $130,000 - $160,000 / year

Description

The Director of Media & Events is a highly visible, externally facing leader responsible for elevating Summit K12’s brand through strategic events, media, partnerships, and industry relationships. This person will lead our Media & Events team while serving as a key representative of Summit K12 at conferences, media events, podcasts, and partner engagements.

The ideal candidate brings a strong combination of executive presence, relationship-building skills, business acumen, and hands‑on media and events experience. They should be equally comfortable presenting or emceeing in front of a large audience, interviewing education leaders on camera, negotiating a sponsorship agreement, and leading a team through the successful execution of a major conference.

Because this role regularly represents Summit K12 in partnerships, events, interviews, and engagements conducted in both English and Spanish, professional fluency in both languages is required. Experience with in K–12 education or EdTech is also strongly preferred.

Key Responsibilities Media, Brand & External Presence
  • Serve as a highly visible brand ambassador for Summit K12 at conferences, partner events, media engagements, podcasts, and other industry events.
  • Host and facilitate interviews with educators, district leaders, industry partners, Hall of Fame honorees, and other prominent education leaders.
  • Serve as an emcee, moderator, interviewer, and presenter at major events and conferences.
  • Represent Summit K12 confidently and authentically across appropriate media and event settings.
  • Partner with external media and podcast production partners to develop compelling content and ensure high‑quality execution.
  • Coordinate Summit K12 podcast programming and facilitators, ensuring consistent quality, messaging, scheduling, and execution.
  • Identify opportunities to expand Summit K12’s visibility and strengthen the brand through media, events, and strategic partnerships.
Strategic Partnerships & Relationship Management
  • Build, strengthen, and manage relationships with key education associations, industry organizations, education leaders, and strategic partners.
  • Serve as a primary relationship owner for major partnerships and sponsor ships, including organizations such as NABE, CABE, ALAS, and TABE.
  • Help manage relationships with prominent education leaders and external stakeholders, including former senior education officials and association leadership.
  • Lead conversations regarding sponsorship opportunities, media activations, conference presence, and other partnership opportunities.
  • Negotiate sponsor ships, media packages, event opportunities, and contracts with a strong understanding of both brand value and business objectives.
  • Ensure Summit K12 delivers on partnership commitments while identifying opportunities to deepen relationships and increase their impact.
Events & Conferences
  • Provide strategic oversight for Summit K12’s conference and event presence, ensuring events support broader Marketing and business objectives.
  • Oversee planning and execution of major conferences, sponsor ships, media lounges, customer events, and industry activations.
  • Partner closely with the Events Marketing Manager on conference planning, budgets, logistics, lead generation, and ROI.
  • Oversee and help execute the annual Multilingual Hall of Fame event in partnership with NABE.
  • Evaluate event and sponsorship opportunities and make recommendations based on audience, strategic value, brand exposure, and potential business impact.
  • Ensure Summit K12 maintains a polished, consistent, and high‑impact presence across…
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