Regional Marketing Manager

* Medical, Dental, Vision, Life, and Disability Insurance
* 401(k) with company match
* Pre-tax spending accounts including health care FSA and commuter savings
* Flexible paid time off
* Professional development reimbursement and ongoing skills training opportunities
* Employee resource groups
* Swag, ticket giveaways, and more!
** Location
* ** Las Vegas, NV
*** About the Role
** The Nevada-based Marketing Manager develops and implements marketing strategies that drive the success of the BetMGM mobile and retail business across the entirety of the Las Vegas valley.  The primary focus of this role will be rooted in execution - working closely with the MGM Resorts corporate and property marketing teams to integrate and activate the BetMGM brand throughout the 9 strip-based properties in which BetMGM operates retail sports books.  

This role will require regular weekly visitation to each of the physical Las Vegas property and sports book locations to ensure brand standards are continuously upheld and that the marketing communication materials on display represent alignment with current company initiatives and strategic focal points.

The Marketing Manager will cultivate and maintain a strong, productive collaborative relationship with not only all verticals of the BetMGM organization, but with counterparts at MGM Resorts International as well as a variety of different external vendor and partnership contacts.  Through leveraging a combination of these relationships, this role will also be responsible for identifying, developing, executing and analyzing on and off property events and activations as the business needs dictate/demand.
** Responsibilities
* * Partner closely with Nevada marketing manager counterpart to strategically collaborate on time-sensitive projects – continuously prioritizing (and re-prioritizing) tasks as the business demands

Work collaboratively across entire Regional Marketing department to ensure consistencies in the retail environment across jurisdictions

Curate and execute marketing and event activation strategies aimed at maximizing mobile acquisition while adhering to all BetMGM, MGM Resorts and NGCB regulatory and compliance requirements

Work with the BI and analytics team to evolve omni-centric reporting and KPI tracking Oversee, maintain and continually evolve retail operational signage – with the retail customer experience in mind to mitigate confusion and alleviate sports book counter congestion

Maintain industry and competitive landscape knowledge Perform other job-related duties as assigned. Knowledge of sports wagering terminology, general sports markets and odds Ability to read and interpret all types of reporting and analytics to draw conclusions and craft recommendations rooted in data/past results ability to find the source of a problem and develop an effective and Must have the ability to analyze historical data and reporting to predict future events to improve business decisions and solve organizational problems

Must have the ability to listen to and understand other people's needs through interpersonal skills focused on teamwork and collaboration
** Qualifications
* * Five (5)+ years’ experience in one of the following fields: sports betting, gaming industry, interactive gaming, marketing, hospitality, and/or any other related field Strong understanding and experience working with data, reporting and analytics Sports, interactive and/or brand marketing experience previously working in a Las Vegas mega resort and casino setting strongly preferred

Demonstrated ability to plan, organize, and simultaneously execute multiple projects across multiple channels with timeliness and accuracy Expert level communication skills – both with internal and external contacts

Strong process and project management skills
* Ability to gain and maintain a Gaming License through the proper regulatory body as a condition of hire and continued employment
*** Compensation
* * The annual salary range for this position is $103,200 - $135,450. Factors which may affect starting pay within this range may include geography/market, skills, education, experience, and other qualifications of the successful candidate. This position is also eligible for participation in a performance-based bonus plan.
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