Creator Network Manager

Monstercat, now part of Create Music Group, is one of electronic music's most influential independent record labels, leading the movement towards artist sustainability. Founded in Waterloo, Canada in 2011, Monstercat has since expanded its global footprint with staff in Vancouver, Los Angeles, and Toronto. Championing a roster of world-renowned artists including Marshmello, Alan Walker, Kaskade, Koven, DIESEL (aka Shaquille O’Neal), WHIPPED CREAM, Monstercat celebrated over 20 Billion streams in 2023 with five releases a week across its Uncaged, Instinct, and Silk brands.

The label has topped radio and streaming charts worldwide, offering a diverse range of genres across bass, dance, pop, house, chill, electronic, and more. Beyond recorded music, Monstercat channels the undeniable power of its brand into live events, ecommerce, gaming partnerships, digital collectibles, and sync deals. Backed by passionate employees, driven artists, and the dedication of fans worldwide, Monstercat proves that independent labels have the ability to reshape and reimagine the music industry landscape.

The Creator Network Manager is responsible for building and operating a high-performance creator ecosystem that drives measurable results for every release. This role sits at the intersection of campaign execution, data analysis, creator relationships, and team leadership, owning the full lifecycle from creator sourcing through to campaign performance and payment. You will manage a rolling team of interns, maintain a growing CRM of vetted creators, and serve as the strategic lead on how and when to deploy creator content at scale.

This position is a fixed-term contract through June 30, 2027 , with the possibility of conversion to a full-time role contingent on business needs.

• Direct and manage creator campaigns for every release
• Ensure a minimum threshold of creator posts are executed within the first 3 days of each release
• Assign campaign deliverables to interns and oversee execution to ensure on-time delivery
• Monitor active campaigns to identify creators gaining traction and flag opportunities for amplification
• Identify high-performing or culturally resonant creator posts and flag them to the culture page team for reposting to amplify reach
• Track Spotify stream performance and algorithmic traction (editorial placement, algorithmic playlists, listener conversion) for artists tied to campaigns
• Stay current on platform algorithm changes and adjust creator activation strategies accordingly
• Monitor how algorithmic shifts on Spotify, Tik Tok, and Instagram affect which creator formats and posting behaviors drive the best results

• Ensure all campaign data is accurately entered into the tracker in a timely manner
• Maintain clean, up-to-date records across all campaigns and creator engagements
• Produce regular performance reports for PMs, summarizing campaign results, key wins, and areas for optimization
• Develop and maintain benchmarks for creator performance (views, engagement rate, stream lift, etc.)
• Document lessons learned after each campaign cycle to inform and improve future performance

• Manage campaign budgets and calibrate creator tier selection (nano/micro/mid/macro) accordingly
• Identify when campaigns are outperforming and proactively recommend scale-up opportunities to PMs to unlock additional budget
• Build and maintain a tiered roster of creators across genres and audience sizes, ready to activate quickly
• Negotiate creator rates and manage offer/acceptance workflows

• Ensure all creators are paid accurately and on time following campaign completion
• Review and enter invoices correctly in Label Manager, ensuring all entries are complete and error-free
• Maintain a payment log and flag any outstanding or delayed invoices
• Ensure creators have signed all required agreements before campaign activation (contracts, usage rights, etc.)

• Direct interns to source a minimum threshold of new creators per week, ensuring all are added to the CRM with complete and accurate profiles
• Define weekly sourcing…