Website Operations Manager

About Face Reality

Face Reality Skincare was created with one goal: to give people clear skin for good. With over 50 million people experiencing the physical and emotional toll of acne each year in the US, we made it our mission to develop an effective way to achieve clear skin through our clinically verified Clear Skin MethodTM, an adaptive method combining in-clinic treatments from certified skincare professionals, personalized at home product routines and lifestyle guidance.

We are dedicated to giving not just real results but celebrating people and their skin at every part of their journey.

Integrity, Inclusion, Collaboration, Adaptability, Accessibility

The Website Operations Manager plays a key role on the Digital team, owning the day-to-day execution of a best-in-class e-commerce experience across our B2B and B2C channels. This role is deeply embedded in a marketing- and sales-driven organization, partnering closely to bring campaigns, product launches, and revenue-driving initiatives to life on site.

While focused on website operations and content management, this individual will collaborate cross-functionally to support new product launches, marketing campaigns, and digitally enabled learning and education experiences. This role requires a highly collaborative, detail-oriented problem solver who can translate business priorities into seamless online experiences.

This position is a Hybrid position working out of our San Ramon office Tuesday - Thursday and remotely Mondays and Fridays.

Please note this position is not eligible for visa sponsorship. Candidates must have authorization to work in the US without current or future sponsorship.

• Own day-to-day website operations, ensuring a high-quality, performant, and conversion-optimized user experience
• Plan and execute site updates, product launches, and content releases in close partnership with Marketing, Sales, and Customer Experience teams
• Manage onsite content, navigation, and merchandising to support campaigns, promotions, and business priorities
• Maintain and optimize SEO foundations, including metadata, structured data, and site architecture to improve search visibility
• Execute and support Shopify theme updates, feature enhancements, and content changes
• Manage promotional setup and teardown, including campaigns, landing pages, and time-bound content
• Extend Shopify capabilities using metafields, storefront APIs, and automation tools (e.g., Shopify Flows)
• Partner with engineering and digital teams to improve site speed, scalability, and overall performance
• Evaluate and manage third-party apps and integrations to support marketing and digital initiatives
• Lead QA and user acceptance testing for site updates, ensuring accuracy, functionality, and a seamless user experience
• Troubleshoot and resolve site issues, maintaining high uptime and performance standards
• Create and maintain clear documentation in Confluence for processes, releases, and site configurations
• Manage multiple concurrent projects, prioritizing effectively in a fast-paced environment
• Stay current on eCommerce trends, Shopify capabilities, and emerging technologies to continuously improve the site

• Bachelor’s Degree in Business or equivalent combination of education and work experience
• Certification in Google Platform a plus
• 2-5 years of experience managing e-commerce websites, ideally on Shopify
• Hands-on experience with Shopify themes, content management, and site operations
• Strong understanding of UX and conversion optimization, including A/B testing
• Working knowledge of SEO fundamentals and performance tracking tools
• Familiarity with HTML and CSS, with an understanding of front-end limitations
• Understanding of APIs, integrations, payment gateways, and ecommerce ecosystems
• Experience managing third-party apps and tools
• Proven ability to manage multiple projects in a fast-paced environment
• Strong problem-solving skills, with a focus on process improvement
• Ability to work cross-functionally and independently
• Willingness to support key launches outside normal business hours
• Quick learner, comfortable adopting new tools and…