Merchandising Manager Job Laval area,Province de Québec Canada,Marketing / Advertising / PR

What you’ll do

This role ensures Quebec Dealers are supported by strong, well‑executed advertising and merchandising strategies, enabling alignment between provincial and national initiatives. The Quebec Merchandising Manager plays a key role in driving consistency, performance, and commercial impact across the province.

Key Responsibilities

Committee support

Provide ongoing support to the Quebec committees including Advertising, Automotive and FMA.

Prepare agendas, presentations, and material for provincial meetings and committee discussions.

Act as a central point of contact between committees and corporate partners.

Advertising & Promotional support

Lead planning for merchandising, advertising, and promotional initiatives across Quebec with Dealers and Corporate partners ensuring business objectives alignment.

Lead execution and deployment of local advertising and promotions. Continuously innovate to find new ways to reach our customers to drive sales.

Liaise with national advertising team, to ensure regional initiatives complement national plans and align with Quebec market needs

Consult with Montreal Advertising Agency on national advertising campaigns to ensure relevancy for the QC Market, as required

Support the FMA Committee in the implementation of large‑scale commercial opportunities, working closely with merchants and suppliers.

Budget & Performance Management

Negotiate local advertising and promotional programs with vendors to maximize return on investment.

Track, analyze, and present performance results to committees and stakeholders, ensuring clear visibility on outcomes and ROI.

Communication

Communicate major commercial opportunities to Quebec Dealers on behalf of the CCMQ.

What you bring

Experience developing and implementing targeted social media campaigns designed to reach Quebec customers, leveraging platforms such as Facebook, Instagram, and Tik Tok to showcase promotions and drive store traffic.

Experience collaborating with influencers and content creators to amplify brand messaging and engage new audiences, ensuring strategies resonate with local market preferences.

Use of analytics tools to track social media performance, reporting results to committees and stakeholders to demonstrate impact and inform future initiatives.

Experience in merchandising, marketing, advertising, and retail operations

Proven ability to collaborate with Dealers, suppliers, and cross‑functional teams

Experience in a governance or committee environment

Bilingual (French & English) required

Strong planning, coordination, and organizational skills

Analytical mindset with experience tracking and reporting results

We’re always looking for great talent! In addition to competitive pay, we offer:

Comprehensive benefits and retirement programs

Performance incentives, Continuing Education Programs

Other perks to support your well-being

Career growth opportunities and product discounts

Our typical hiring range is between $81,000 and $106,000. Salary decisions are also dependent on other factors such as your experience, industry benchmarks, internal equity and other role-specific requirements. For critical roles, the compensation offering will be reviewed to ensure alignment with market rate and conditions and the unique value you bring to the role.

#LI-MM2

This posting represents an existing vacancy within our organization.

We may use artificial intelligence tools as part of our recruitment process to assist in the initial screening of resumes. All hiring decisions, including candidate evaluation, selection, and disposition, are made by human recruiters.