Director, Product Marketing - Financial Services
Listed on 2025-12-01
-
Business
Business Management, Business Analyst
Overview
Director, Product Marketing – Financial Services d go-to-market strategy and revenue plans for the Financial Services vertical. This role drives Sage’s growth by shaping market strategy, aligning with Business Units, and executing plans that meet the needs of financial services organizations. The Director will own the vertical’s growth strategy across North America, translating global priorities into regional execution and measurable outcomes.
Success is defined by winning market share, generating opportunities, and delivering annual recurring revenue (ARR) growth. This role is hybrid in office, 3 days per week (Austin, Portland, Atlanta or Lawrenceville).
- Translate global Business Unit strategy into go-to-market plans tailored for the Financial Services market.
- Shape and localize value proposition and messaging into simple, compelling stories and produce briefs that fuel demand generation, business development, partners, and sales.
- Drive clarity and alignment across teams by championing customer and buyer needs, and uniting stakeholders around shared goals.
- Lead cross-functional teams to build and deliver end-to-end execution plans designed to hit revenue and growth targets while managing cost and margin expectations.
- Oversee execution of these plans, track performance, identify risks and opportunities, and adjust strategies to maintain momentum.
- Leverage customer, market, competitor, and performance insights to influence future strategy and offerings for greater growth.
- 5+ years of experience in Product Marketing and/or Growth roles (Growth marketing, sales, etc.).
- Proficient in analytics software (Microsoft BI, Tableau, etc.).
- Bachelor’s or Master’s degree or equivalent experience preferred.
- Financial Services experience.
Hybrid in office, 3 days per week. (Austin, Portland, Atlanta or Lawrenceville).
Perks- Competitive salaries that place us in the top 5% of comparable firms (according to Comparably).
- Comprehensive health, dental and vision coverage.
- 401(k) retirement match (100% matching up to 4%).
- 32 days paid time off (21 personal days, 10 national holidays, 1 floating holiday).
- 18 weeks paid parental leave for birth, adoption or surrogacy offered 1 year after start date.
- 5 days paid yearly to volunteer (through Sage Foundation).
- $5,250 tuition reimbursement per calendar year starting 6 months after hire date.
- Sage Wellness Rewards Program ($600 wellness credit and $360 fitness reimbursement annually).
- Library of on-demand career development options and ongoing training offerings.
- Who is Sage:
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