Intergrated Marketing Manager

Overview

Integrated Marketing Manager

See What We're All About

Encompass is one of the country's largest suppliers of parts to repair products throughout the home. At our distribution centers located in Georgia, Florida, New York and Nevada, we stock parts from 250+ world-leading brands like Whirlpool, GE, Samsung, LG, Sony, Panasonic and Vizio.

We are proud of our long history in the aftermarket supply chain and the opportunity to serve our valued customers. From our beginnings in 1953 as a parts supply house for television tubes and antennas, we have grown to be an industry leader supporting all segments of the supply chain in multiple product categories representing world-leading manufacturer brands.

We have a friendly and engaging workplace atmosphere that revolves around teamwork and adaptability. You won t experience the typical office life here; we work hard and play hard (and sometimes dance too!). To us, each one of our team members is a VIP and we treat them as such.

• The Encompass Family - check out Who We Are to become a part of it!
• Team member appreciation events and recognition programs
• Volunteer opportunities
• Casual dress code
• All the traditional benefits like health insurance, life, short- and long-term disability
• 401k/401k match, and paid time away
• Discounts on all our merchandise plus a variety of other cool special deals with area businesses

Encompass, a division of Parts Town Unlimited, is seeking a strategic and detail-oriented Integrated Marketing Manager (Internally known as Ambassador of Buzz) to support marketing initiatives for our fast-growing HVAC replacement parts category. This role uniquely supports both Encompass and Parts Town, helping increase awareness, demand, and engagement among HVAC distributors, contractors, and OEM partners.

This role will support end-to-end marketing strategy and execution—from campaign development to digital experience optimization—while partnering closely with marketing, creative, and sales teams across the two businesses. This is a highly collaborative role perfect for someone energized by cross-functional teamwork and building strong partnerships across the business.

• Execute integrated marketing campaigns to grow the HVAC parts category across Encompass and Parts Town, with a focus on the HVAC distributor audience.
• Develop cross-channel marketing assets (email, digital ads, social, events, trade shows) and collaborate with creative teams to produce landing pages, videos, sell sheets, infographics, and other content.
• Partner with web and eCommerce teams to optimize HVAC category pages, improve SEO, enhance merchandising, and support HVAC-focused digital tools and educational resources.
• Monitor digital performance metrics (traffic, engagement, conversions) and present insights, campaign results, and recommendations to internal stakeholders.
• Coordinate cross-functional efforts with category managers, sales, product, and supplier partners to ensure alignment and smooth campaign execution.
• Support business development with marketing materials, data insights, and strategic recommendations to help grow key customer relationships.
• Conduct ongoing research on HVAC/R market trends, customer needs, and competitive activity to inform future marketing initiatives.

• You have 5+ years of integrated marketing experience
• You are located around the Atlanta metropolitan area
• You have a solid understanding of different marketing channels and techniques but have a little more emphasis on digital and email marketing.
• You're comfortable juggling many different priorities at once and aren t afraid to dig into the details.
• You are a self-starter who can be strategic, but also execute and have demonstrated marketing experience that drives results.
• You are flexible and adaptable to change. In fact, you thrive in change.
• You speak your mind and happily provide input to drive to the right outcome.
• Detail oriented, efficient, organized, self-starter, highly productive and collaborative approach to work
• You are an excellent communicator and have great verbal and written communications skills.
• Bonus points if you have previous experience within the HVAC/R space
• Willing to go above and beyond, suggest new ideas and identify opportunities
• You can dig into a new opportunity, do the research and understand your customers quickly.

At Encompass, we value transparency and are committed to ensuring our team members feel appreciated and supported. We prioritize our positive workplace culture where collaboration, growth, and work-life balance are celebrated. The salary range for this role is $90,149.45 - $ annually, which is based on including but not limited to qualifications, experience, and geographical location. Parts Town is a pay-for-performance company.

In addition to base pay, some roles offer a profit-sharing program, and an annual bonus depending on the role. Our comprehensive benefits package includes health, dental and vision…